Volvo Cars’ Global Sales in March Mark 9th Month of Growth
Volvo Cars’ global sales in March topped 47,850, which marked a 17.9 percent year-over-year increase and the manufacturer’s 9th consecutive month of growth. The March tally puts Volvo’s Q1 2014 figure at 108,170 units, which is a 9.5 percent improvement over the first three months of 2013.
“Volvo Cars continues its growth momentum in key markets around the world, and it is encouraging to see signs of improvement in the US,” says Alain Visser, Senior Vice President Marketing, Sales and Customer Service at Volvo Cars, in a press release. “With the roll-out of our strengthened offer to customers fully underway, I am confident that during the remainder of the year we will continue our momentum.”
US sales in March were up 10.3 percent thanks to strong performances from the S60 and XC60. The XC60 was Volvo’s best-selling model in March with 13,665 models sold across the globe.
Volvo Cars’ global sales in March were led by Western Europe (excluding Sweden), who gobbled up 20,853 vehicles. Sales in Western Europe were up 20.6 percent year-over-year in March, and year-to-date sales are up 9 percent. Sweden, in and of itself, accounted for 5,288 Volvo vehicles, which was good enough for a 15.4 percent year-over-year increase and a 14.2 percent year-to-date jump.
China, the world’s largest market for automobiles, accounted for 7,043 vehicles in March. Up from 5,061 units in March of 2013, the 39.2 percent year-over-year increases pushes China’s year-to-date total to 17,286, which is up 25.4 percent from last year’s first quarter total.