Over 55,000 Fans Attend 15th Honda Battle of the Bands in Atlanta
Fans from all over the world gathered to watch the Honda Battle of the Bands at the Georgia Dome in Atlanta—55,000 in total. This marked the 15th HBOB, and the final time that the event will be held at the historic Georgia Dome, which is set to be demolished later this year. Eight marching bands […]
R&B Singer Ne-Yo to Headline 2017 Honda Battle of the Bands in Atlanta
Honda’s annual Battle of the Bands is designed to highlight the best marching bands from Historically Black Colleges and Universities (HBCUs), but it has also consistently featured established performing artists. Last year’s event was headlined by rapper and noted Acura owner Ludacris, and this year, Grammy-award winning singer and songwriter Ne-Yo will take the stage. […]
Honda Battle of the Bands Returns for 15th Year
Today Honda announced that the Honda Battle of the Bands (HBOB) will be returning for its 15th annual Invitational Showcase on January 28, 2017. The showcase will again spotlight eight marching bands from various Historically Black Colleges and Universities (HBCU). In addition to marking the 15th anniversary of the HBOB, this year’s event will be […]
2016 Honda Battle of the Bands Recognizes Student Musicians, Difference-Makers
The 14th annual Honda Battle of the Bands (HBOB) Invitational Showcase was a rousing success, as over 63,000 spectators gathered in Atlanta’s Georgia Dome to watch eight marching bands from Historically Black Colleges and Universities (HBCUs) put on a display of their choreography and musical ability. Hometown hero Ludacris also performed at the event, as […]
Ludacris to Perform at Honda Battle of the Bands in Atlanta
Rapper, actor, and Acura aficionado Ludacris may have loyal supporters in a variety of different area codes, but there’s nowhere that he’s more beloved than his hometown of Atlanta. So he can probably expect a warm welcome when he performs in front of a capacity crowd at the 2016 Honda Battle of the Bands (HBOB) […]
2016 Honda Battle of the Bands Lineup Revealed
Today Honda announced the eight Historically Black College and University (HBCU) marching bands that have been chosen by voters to compete in the 2016 Honda Battle of the Bands Invitational Showcase, which takes place at Atlanta’s Georgia Dome on January 30, 2016. The eight top marching bands selected through online fan voting include: Alabama A&M […]
Vote Now for the 2016 Honda Battle of the Bands
The Honda Battle of the Bands, a competition and showcase for the school marching bands of Historically Black Colleges and Universities (HBCUs), is returning for its 14th annual year. On January 30, 2016, the Invitational Showcase will again be held at the Georgia Dome in Atlanta. Eight HBCU marching bands will be selected to attend […]
Honda Battle of the Bands Invitational to Feature Final Eight HBCU Marching Bands
The final eight marching bands from Historically Black Colleges and Universities (HBCU) have been chosen by voters to “march on” to the 13th Annual Honda Battle of the Bands Invitational Showcase in Atlanta. The event, which will be held at the Georgia Dome on January 25th, 2015, will feature bands who were selected based on […]
Vote Now for Final Eight Teams in The Honda Battle of the Bands
Beginning Today, You Can Vote Early and Vote Often
The Honda Battle of the Bands will be kicking off at the Georgia Dome in Atlanta on January 24, 2015, marking the event’s 14th consecutive year. New for this year is the first-ever Honda Battle of the Bands Power of Dreams Award, which will be presented to an outstanding community member who has helped students achieve […]
Honda Selects HBCUs for Battle of the Bands Showcase
The eight marching bands from Historically Black Colleges and Universities (HBCUs) have been chosen for this year’s Honda Battle of the Bands (HBOB) Invitational Showcase, which promises an epic afternoon of entertainment at Atlanta’s Georgia Dome on January 28. “Honda is excited to have the final eight bands take the field at our fifteenth annual […]
Honda’s “Celebration of Dreams” Float to Lead the 2019 Rose Parade
Honda first collaborated with the Rose Parade in 1961 and has shown up with beautiful, flower-adorned floats ever since. This year, to celebrate the automaker’s 60-year history, Honda will lead the parade with a birthday-themed “Celebration of Dreams” float.
Honda Awards Thurgood Marshall College Fund Scholarships to 5 Students at HBCUs
For the 2018-19 academic year, Honda, in partnership with the Thurgood Marshall College Fund, has awarded scholarships to five students at Historically Black Colleges and Universities.
Honda Earns Six Diversity Awards from Minority Auto Dealers Association
It seems that when Honda vehicles are taking a break from earning awards, it is Honda itself that subs in and receives the honors. Last week, the National Association of Minority Automobile Dealers (NAMAD) presented Honda with six awards at its 3rd Annual Diversity Volume Leadership Awards, held at the COBO Convention Center in Detroit. […]
Cadillac Showcases Its Super Cruise Technology During the MTV VMAs
Cadillac launched an advertising campaign centered on its semi-autonomous system during the music video awards
The MTV Video Music Awards are one of the biggest award shows in the music industry. Throughout its 34-year tenure, the event has had a major influence on the culture of music entertainment. For this past weekend’s VMAs, Cadillac served as a major sponsor of the event. As such, the automaker took the opportunity to showcase the capabilities […]
Atlanta Loves The Infiniti QX30
While the majority of the automotive press was paying attention to preparations for the New York International Auto Show, Atlanta was having its own party. 2016’s Atlanta International Auto Show ran from March 9-13 at the Georgia World Congress Center. The Greater Atlanta Automotive Media Association (GAMMA) hosted the show, and they were responsible for walking […]