Cadillac Tweeted Valentines to Competitors
While some automakers have their fair share of pickup truck lines, others have pickup lines. Cadillac tweeted valentines to competitors like BMW, Lexus, Mercedes-Benz, Audi, Tesla, and others yesterday for Valentine’s Day.
Yes, you read that right.
Learn More: Discover the history of Cadillac
The surprisingly sweet collection of messages was a rather genius marketing ploy from Cadillac’s creative agency Rokkan. Some even got witty responses from competitors.
Check out the love-filled tweets:
Dear @MercedesBenzUSA ,
Long distance can be difficult, but we can make it work.
❤️ Cadillac— Cadillac (@Cadillac) February 14, 2019
Dear @BMWUSA,
Is your GPS working? Because we’re lost in your headlights.
❤️ Cadillac— Cadillac (@Cadillac) February 14, 2019
BMW responded with, “That’s because our angel eyes are out of this world!”
Dear @Tesla,
Can we Super Cruise into your heart?
❤️ Cadillac— Cadillac (@Cadillac) February 14, 2019
Dear @JaguarUSA,
Meow…
❤️ Cadillac #HappyValentinesDay2019— Cadillac (@Cadillac) February 14, 2019
Jaguar stole Cadillac’s heart with this punny response: “Should we Escalade this to the next level?”
Dear @Lexus,
We don’t care what anyone says. We think your big grille is really attractive.
❤️ Cadillac— Cadillac (@Cadillac) February 14, 2019
Lexus responded back, “Aren’t you a bit old for us *swipes left*.” Yikes.
Dear @Audi,
Say Escalade with that beautiful German accent.
❤️ Cadillac— Cadillac (@Cadillac) February 14, 2019
As intense as some of the exchanges get on the Twitterverse, it’s refreshing to see some humor in the midst of everything else. But we think one Twitter user put it best: “Get a garage!” Ew.
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