Mercedes-Benz CLA-Class History

Mercedes-Benz CLA-Class History

Mercedes-Benz CLA-Class History


The Mercedes-Benz CLA-Class is a compact four-door luxury sedan, based on the platform of the Mercedes-Benz W176 A-Class and W246 B-Class compact sedans. The aerodynamic profile is not only eye-catching, but has the lowest amount of drag in the entire industry.

Early History

The CLA-Class was introduced on the auto show circuit as a concept style coupe in 2012. The concept style coupe created so much hype, Mercedes couldn’t help but build the production model for the 2014 model year.

Recent History

The CLA-Class was unveiled at the 2013 NAIAS in Detroit and is available in CLA 180, CLA 200, CLA 250, and CLA 220 CDI versions.

A virtual version of the CLA-Class was shown at the 2013 Canadian International Car Show in Toronto and the 2013 New York International Auto Show. Viewers could look through a special display where the car was projected rotating on a platform.

Fun Fact

Although the CLA-Class is quite new, it’s already making a splash in the advertising world. As a part of its launch, a commercial featuring Kate Upton premiered during the fourth quarter of Super Bowl XLVII, along with a series of other memorable commercials.

A social campaign featuring the #untamed hashtag encourages fans to upload the most unusual images from their Instagram accounts, and then shows them how their images rate in comparison to others. You can visit to find out just how #untamed you are.

2014 Mercedes-Benz CLS-Class Overview