Big Month for SUVs/CUVs, Fusion Hybrid as Ford Canada Sales Slide in October
Ford Motor Company of Canada posted a 2.6% year-over-year sales decrease in October, sliding from 22,088 units sold in October 2015 to 21,510 units delivered last month. Sales of cars totaled 3,613 units, down 13.1% year-over-year from 4,158 cars sold in October 2015; sales of trucks, SUVs, and vans totaled 17,897 units, ostensibly flat with the 17,930 vehicles sold the year prior. Sales of SUVs and crossovers were up 19%.
“We’re continuing to see a shift toward larger vehicles as we see increases across our SUV/CUV lineup,” said Dianne Craig, president and CEO, Ford of Canada. “We are pleased that customers appreciate the power of choice in our vehicle lineup, especially with the Ford Fusion. With even more choices within the Ford Fusion family, we’re offering more to our customers from hybrid to sport performance.”
Ford notes that the Fusion saw a 40% increase across the namebadge, driven by the addition of the new Fusion V6 Sport model and improvements to the popular Fusion Hybrid. Sales of the Fusion Hybrid were up 130% year-over-year in October, which, coupled with a 35% year-over-year increase for the Ford C-MAX, suggests an increased interest in vehicles utilizing alternative powertrains.
Through 10 months, Ford Canada’s sales are up 9.3% at 260,387 units delivered. Sales of cars are down 14.3% at 40,941 units, and sales of trucks/SUVs/CUVs/vans are up 15.2% at 219,446 units.