Chevrolet Bolt Wins Green Car of the Year
Back toward the beginning of the month, Green Car Journal announced that the final five vehicles in the running for the title of Green Car of the Year at the LA Auto Show were the BMW 330e iPerformance, the Chrysler Pacifica, the Kia Optima, the Toyota Prius Prime, and the Chevrolet Bolt. At the time, I highly favored the Bolt to win the award, mostly due to the fact that the other vehicles on the short list aren’t full-electric vehicles.
Well, it turns out I called it, because the Chevrolet Bolt has indeed won the title of Green Car of the Year.
That makes it the second year in a row that Chevrolet has taken the title (last year’s award went to the brand’s plug-in hybrid, the Volt, the second time the nameplate has won the title).
One person who was especially happy about the award was Chevrolet marketing manager Steve Majoros, who told the Detroit Free Press, “There’s been a lot of talk about building an affordable electric car with a 200-mile range that brings electric vehicles to the mainstream, but only one manufacturer has done that, and it’s us.”
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“We need to continually reshape people’s perception of Chevrolet,” he added. “Everybody knows Chevrolet has historically been strong in trucks, SUVs and performance cars, but winning Green Car of the Year two years in a row says we’re not the General Motors and Chevrolet people thought they knew.”
News Source: Detroit Free Press