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Chevy Sales: SUVs Thrive, Cars and Trucks Struggle in Second Quarter

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2019 Chevrolet Equinox
Second-quarter Equinox sales were a major bright spot for Chevrolet
Photo: Chevrolet

Chevrolet released its sales numbers for the second quarter of 2019, and the results were a mixed bag. The auto brand sold fewer vehicles than it did in the second quarter of 2018, but demand for crossovers like the Equinox and Traverse continued to grow at a solid clip.

Overall, Chevrolet sold 499,847 vehicles in the second quarter. That’s a 5.3 percent decrease from the second quarter of 2018, when the brand sold 528,100 vehicles. Over the year’s first two quarters, Chevrolet sales have dropped 6.6 percent compared with last year.

Here’s a closer look at the second-quarter sales performance of specific Chevrolet models.


Experience the Equinox: Take a closer look at Chevy’s bestselling crossover


Crossovers, SUVs continue their surge

Four of Chevrolet’s six crossovers and SUVs notched sales gains for the quarter. Leading the way was the Equinox, with a whopping 85,567 sold — a 15.8 percent improvement over the same period in 2018. The Traverse was up 6.3 percent with 38,152 sales, the Tahoe rose 22.6 percent with 32,942 sold, and Suburban sales increased by 20.7 percent to 18,266. The subcompact Trax was the only Chevrolet crossover to lose ground, with sales declining 17.8 percent to 21,790. In its first quarter on the market, the all-new Blazer moved 11,772 units.

2019 Chevrolet Silverado 1500
Chevy is hoping for improved Silverado 1500 sales in the third quarter
Photo: Chevrolet

Truck sales fall

Chevrolet’s truck models saw falling sales in the second quarter, mainly due to a slow rollout of the all-new 2019 Silverado 1500. Overall, Silverado 1500 sales fell 6.9 percent to 109,930. However, General Motors points out that crew cab sales were up, and overall sales should rise as more double cab and regular cab models become available. The smaller Canyon pickup experienced sagging sales numbers as well, dropping 22.8 percent to 31,669.

Mixed results for cars

Discontinued models like the Volt (73.6 percent decrease to 1,146), Cruze (57.3 percent decrease to 16,166), and Impala (7.8 percent decrease to 12,536) put a dent in Chevrolet’s car sales for the second quarter. Malibu sales were down 26.7 percent, but with 30,794, it was the brand’s bestselling car. A couple of models did see some growth. The tiny Spark sold 7,226 units for a 62.2 percent increase, and the Bolt EV sold 2,965 units for a 13.8 percent increase.


Small but Mighty: Learn more about the 2019 Chevrolet Spark