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Ford Puma First Look Gives You Cat-Scratch Fever

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Ford Puma Teaser
Behold (kinda): The Ford Puma
Photo: Ford Motor Company

Ford held a Go Further event in Amsterdam on Tuesday, revealing key products like the 2020 Ford Escape/Kuga and making several more product announcements. One of the most compelling is the confirmation of the Ford Puma, a compact crossover that the brand promises will offer best-in-class luggage capacity as well as a 48-volt mild hybrid powertrain.

The Ford Puma was first rumored in January as being scheduled for a proper reveal in September at the Frankfurt Auto Show. The version revealed on Tuesday — though obscured by some fancy, Mission: Impossible-style laser lighting — suggests a vehicle close to completion and, perhaps, due for a reveal much sooner. Its shape is most definitely interesting, hinting at its Fiesta-based platform. The Puma is confirmed to arrive at the end of the year after going into production at the Craiova Assembly Plant in Romania.

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Stuart Rowley Ford Puma Logo
New Ford of Europe President Stuart Rowley all smiles in front of the Ford Puma logo
Photo: Ford Motor Company

“Innovatively engineered and seductively styled, we think Puma is going to really resonate with compact-car customers in Europe. If you want a car that can turn heads on Friday night, and swallow your flat-pack furniture with ease on Saturday afternoon, then you’ve found it,” said Stuart Rowley, the new president of Ford of Europe. “We’ve gone to every length to give customers the flexibility they want, with progressive and evocative styling, so that they can drive the best-looking car they’ve ever owned.”

Coming to America? Solid Maybe!

The Ford Puma is expected to replace the EcoSport in the lineup, but a Ford representative confirmed to Car and Driver that “[t]here are currently no plans to bring the new Ford Puma to North America.” C&D did note that high-ups at Ford are already pitching bringing the Puma stateside somewhere down the line.

While the version Ford has confirmed will get a 48-volt mild hybrid system with the venerable 1.0-liter EcoBoost three-cylinder, Car and Driver also did us all a favor by asking and confirming that it could get the Fiesta ST’s 197-horsepower 1.5-liter EcoBoost but will only be available in front-wheel drive. If this thing is coming to America, maybe bring a Puma ST, too? Please and thanks!  

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Watch: Ford Puma Revealed

News Source: Car and Driver