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In-Demand Palisade Boosts Hyundai’s August Sales

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2020 Hyundai Palisade
The 2020 Hyundai Palisade is already in high demand
Photo: Hyundai

Hyundai Motor America’s hot streak is still going strong.

In August, the automaker posted sales gains for the 13th straight month, boasting a 12 percent increase over the same period last year. Representing 90 percent of the mix, retail sales were up 11 percent.

Overall, Hyundai sold 63,737 units for the month. Hyundai’s SUV models led the way with 57 percent of that total, setting an all-time sales record for August. The automaker sold 36,347 SUV units, an increase of 31 percent over August 2018.

“There has never been a stronger lineup of Hyundai cars, SUVs, and alternative-powered vehicles, and customers are validating that claim with another impressive month of double-digit sales growth,” said Randy Parker, Hyundai Motor America’s vice president of national sales.

Sleek and Powerful: Take a closer look at the new 2020 Hyundai Palisade

Among Hyundai SUVs, the Kona moved 6,385 units for a 34 percent increase. The Tucson set a new August sales record, selling 13,985 units for a 21 percent increase. The new Palisade continued to impress with 5,115 sales in its second full month of availability — and Hyundai indicated that it’s been scrambling to keep up with high demand for this three-row flagship model.

Hyundai’s August sales gains didn’t belong entirely to the SUV lineup. A pair of car models notched impressive gains as well. Veloster hatchback sales, powered by the popularity of the high-performance N line, were up 43 percent with 1,125 units moved. The environmentally conscious lineup of Ioniq sedans had an impressive showing, too, with 2,152 units sold for a 128 percent increase.   

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