The 87th Geneva International Motor Show is just one week away. First held in 1905, the Geneva Motor Show has been been around for more than a century, making it one of the longest-running automotive events in the world!
With more than 100 years of automotive showcases, the team behind the Geneva Motor Show requires a strategic plan every year to market the event. One of the most effective strategies, and certainly one of the most aesthetically pleasing, is the use of promotional posters.
These Geneva Motor Show posters have changed dramatically since they were first introduced to promote the show, demonstrating the artistic personalities of each decade. Nevertheless, each poster manages to capture the spirit of the show, namely a celebration of the best that the automotive industry has to offer.
Take a look at the Geneva International Motor Show posters showcased throughout the decades to explore just how much the show and its marketing have changed during its century-long history.
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Geneva International Motor Show Posters Throughout the Decades
[wptab name=”1920s and 1930s”]
Posters from the 1920s and 1930s
1925
1930
1931
1932
1939
[/wptab]
[wptab name=”1940s and 1950s”]
Posters from the 1940s and 1950s
1947
1948
1953
1955
1956
[/wptab]
[wptab name=”1960s and 1970s”]
Posters from the 1960s and 1970s
1960
1963
1967
1970
1977
[/wptab]
[wptab name=”1980s and 1990s”]
Posters from the 1980s and 1990s
1984
1985
1988
1990
1997
[/wptab]
[wptab name=”2000s and 2010s”]
Posters from the 2000s and 2010s
2005
2006
2008
2013
2017
[/wptab]
[end_wptabset]
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Source: The 87th Geneva International Motor Show
The News Wheel is a digital auto magazine providing readers with a fresh perspective on the latest car news. We’re located in the heart of America (Dayton, Ohio) and our goal is to deliver an entertaining and informative perspective on what’s trending in the automotive world. See more articles from The News Wheel.
