Honda is in talks with Waymo regarding autonomous technology If you haven’t been paying attention, you may not know that Google (along with parent company Alphabet) has been working on autonomous vehicle technology since 2009. While it’s been a long process for the company, they’ve finally reached a breakthrough and have introduced Waymo, a self-driving…
In light of the recent news that the 2016 Honda Civic Sedan has won the North American Car of the Year award and received the Insurance Institute for Highway Safety’s (IIHS) Top Safety Pick+ rating, Honda has announced the release of four new videos which show the benefits of Honda Sensing technologies available on every…
Honda Robotics engineers Hideaki Takahashi (left) and Kenton Williams (right) Honda has released another installment of its 12-part “What Makes a Honda is Who Makes a Honda” video series, which highlight the various personalities behind the company, from aerospace engineers to customer service managers. This time, instead of profiling just one person, Honda has chosen…
The National Association of Minority Automobile Dealers (NAMAD) and IHS Automotive have teamed up to create the Diversity Volume Leadership Awards, which took place at this year’s North American International Auto Show in Detroit. And in the first-ever installment of the new diversity awards, Honda was well-represented, being honored with four awards at the event….
Photo: Honda When the 2020 Formula One championship finally got underway at the Austrian Grand Prix, Honda had already brought an engine upgrade. Rival engine manufacturers Ferrari, Mercedes, and Renault had all spent the preceding weeks in FIA-enforced shutdowns, so how was Honda able to get away with it? Ferrari team principal Mattia Binotto openly…
At the 2016 Washington DC Auto Show, Honda took time to announce preliminary pricing details for the Clarity Fuel Cell, which was unveiled two months ago in LA. The automaker confirmed that the new 5-passenger, hydrogen-powered automobile will begin retail leasing to customers in select California markets before the end of 2016, and the Clarity…
Anyone who follows the world of automotive advertising knows two things: 1. Chevy’s “Real People, Not Actors” commercials are a damned dirty lie, and 2. Honda has the best ads in the business. Recent ads for the Civic, like the urban-themed “Jackets” and the computer-animated “The Dreamer,” fall into the good-but-not-great category. At the next tier,…
Ludacris poses next to his Legend and the Galpin Auto Sports 2016 Acura ILX Rapper, actor, and Acura aficionado Ludacris may have loyal supporters in a variety of different area codes, but there’s nowhere that he’s more beloved than his hometown of Atlanta. So he can probably expect a warm welcome when he performs in…
Red Bull driver Max Verstappen earned 11 podium finishes for Honda in 2020 Photo: Honda Honda will withdraw from Formula 1 after the upcoming 2021 season, but it doesn’t intend to go out with a whisper. Technical director Toyoharu Tanabe says that Honda, which provides engines for both the Red Bull Racing and AlphaTauri teams,…
Today Honda R&D Asia Pacific (HRAP) held the opening for its Honda R&D Asia Pacific Prachinburi Proving Ground at Rojana Industrial Park, Prachinburi province. The new Honda R&D Asia Pacific Prachinburi Proving Ground is composed of eight test courses built to simulate various road conditions and terrains, which cumulatively total eight kilometers in length. Honda…
A computer aided engineering simulation of cooling airflow to a brake system At the new Simulation Innovation and Modeling Center in Columbus, Ohio, vehicle testing can happen virtually, with the click of a button. Though the union representing crash test dummies may malign the SIMCenter, computer-aided simulation has the potential to improve manufacturing processes and…
‘Tis the season of giving, and companies around the world are spreading holiday cheer among those less fortunate. Honda is no exception, and has created what it calls the “Ultimate Get Well Card” for patients at the Children’s Hospital of Orange County (CHOC) in California using a mixture of technology and crowdsourcing. Winter Ready: Get…
The two-motor hybrid powertrain that underpins the Honda Accord Hybrid has been named to the 2019 Wards 10 Best Engines list. WardsAuto called the Accord Hybrid “one very smooth operator.” The family-friendly sedan is certainly not like most other hybrids, and certainly not just a regular Accord into which a hybrid powertrain has been haphazardly…
Honda VP John Mendel announces the Clarity Series (right) and the 2017 Honda Accord Hybrid (left) Today Honda announced two big changes coming to its green car lineup, starting with the addition of electric and Plug-in Hybrid versions of the Clarity, and continuing with the upcoming launch of the 2017 Accord Hybrid. Set to launch…
The 2016 Honda Civic concept that debuted in New York last week Last week, we (joyously) reported the news that America was finally getting a freaking Honda Civic Type R. Well, that news is still true, but it now comes with a slight addendum: America is finally getting a freaking Honda Civic Type R…in a…
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