Cadillac’s Sales in China Increase 116%, Global Sales Rise 44% in January
Cadillac’s global sales in January were up 44.2% year-over-year as the brand delivered 29,764 around the world. This marked the eighth-straight month of double-digit year-over-year global sales growth for Cadillac, carrying over the momentum that helped it post its best full-year sales in 30 years and setting 2017 up to be an even bigger year.
“Cadillac begins 2017 with a continuation of the robust global growth of 2016, a year in which we sold more products worldwide than any point in the past three decades,” said Cadillac President Johan de Nysschen. “We are growing the business significantly and attracting a youthful and affluent demographic, elevating the aspirational character of the brand. This is particularly the case in China, where our growth is explosive and sustained.”
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China was Cadillac’s biggest market in January in terms of both volume and growth. Sales were up 116% year-over-year in the world’s largest market for new vehicles, with Cadillac growing its January 2016 sales of 8,337 vehicles to 18,011 vehicles last month.
Cadillac’s sales in China were significantly greater than its sales in the United States, which were down 4.1% at 10,298 units. Retail sales, however, increased 1.2% with 8,077 units delivered, and ATPs reached a new high at $55,300 per unit. Sales in Canada fell 19% at 657 units, sales in the Middle East increased 1.4% at 293 units, and sales for the rest of the world increased 10% at 505 units.
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