Chevrolet Registers a New “Bolt EUV” Nameplate
The latest vehicle moniker that Chevrolet has filed a trademark for hints at an upcoming crossover version of the Chevrolet Bolt EV
The Chevrolet Bolt currently serves as the signature model for Chevrolet’s electric vehicle lineup. Word on the street is that the Bolt may soon be receiving a new name, as General Motors just filed to register the “Bolt EUV” nameplate as a trademark.
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The new moniker was listed in paperwork GM filed with the United States Patent and Trademark Office. It would apply to “motor Land vehicles, namely automobiles.”
The EUV part of the name suggest that Chevrolet may expand its traditional EV acronym to the longer “electric utility vehicle.” That classification suggests that the Bolt EUV would be far more than a new name for the current Bolt.
Instead, it could be utilized for the electric-powered crossover that Chevrolet is allegedly developing. Said vehicle is set to enter production at the Orion Assembly plant in Michigan.
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The Chevrolet Bolt is also built at the Lake Orion location. Adding another EV to the plant will reportedly cost Chevrolet $300 million.
Not much is known about the upcoming Chevrolet EV that will join the Bolt at Orion. GM has stated that the vehicle will utilize the BEV2 platform, which also underpins the Bolt.
The Chevrolet Bolt EUV could potentially serve as a larger counterpart for the Bolt. With crossovers and SUVs dominating the retail vehicle market, an electric-powered EV could serve as a profitable endeavor for Chevrolet. Utilizing the Bolt name for the EV crossover would add a bit of cohesion to the growing electric-powered lineup that Chevrolet is working to expand in the near future.
News Source: GM Authority