Chevy to Host Online Celebration for Car Lovers
Photo: Chevrolet
Back in June, the famed Woodward Dream Cruise was canceled. Due to concerns surrounding COVID-19 and social distancing, the cruise became the latest automotive event to be dropped from the 2020 calendar. The cruise, which takes place along a 10-mile stretch of Woodward Avenue from just outside Detroit to Pontiac, was meant to take place this month. Though it did not happen, Chevy has a replacement event in the works to cater to automotive fans: a week-long online celebration.
Why Buy a Chevy Truck? Find out what you’re missing
Chevy’s online celebration is coming
In lieu of gathering in person, Chevy plans to use its social media pages to bring people together in a safer way. In a statement, Chevy announced that it is “reimagining summer car cruising through a week-long virtual festival – Cruisin’ the USA in your Chevrolet – that celebrates more than a century of the brand’s automotive history. Hosted on Chevy’s social media channels from August 10-16, the event is designed to take viewers back in time to experience the brand’s rich heritage of innovation, design and passion.”
“Cruisin’ the USA in your Chevrolet” will see a variety of topics covered over its seven-day duration. The first day of the event, Aug. 10, will focus on “The Origins and Innovations of Chevrolet” by releasing archival videos “showcasing Chevy’s memorable feats” and 109 years of growth. The remainder of the week will cover topics like iconic Chevy designs, Chevy trucks, Team Chevy, Chevy’s heritage, racing history, and more.
Each day of the event will also feature analysis and commentary from Chevy experts and historians. Chevy promises that these special guests will give participants “in-depth looks at some of the brand’s most iconic vehicles… and [they will] even share their own custom Chevy builds.”
1500 vs. F-150: See why Chevy crushes the competition
If you’re a fan of Chevy, this is an online celebration you won’t want to miss. You can join in the fun next week by following Chevy on Twitter, Pinterest, and Instagram.
The News Wheel is a digital auto magazine providing readers with a fresh perspective on the latest car news. We’re located in the heart of America (Dayton, Ohio) and our goal is to deliver an entertaining and informative perspective on what’s trending in the automotive world. See more articles from The News Wheel.