A best-ever July result from the F-150 and commercial vehicles as a whole guided Ford Motor Company of Canada to a 0.9 percent year-over-year increase in monthly sales. Ford delivered a total of 27,918 vehicles in July, including 2,858 cars (down 24.7 percent) and 25,060 trucks, SUVs, and commercial vehicles (up 5 percent).
“F-150 is the backbone of the Ford brand, and Canadians continue to be drawn to the breadth of capability and innovation it offers,” said Mark Buzzell, president and CEO, Ford Motor Company of Canada. “We listen carefully to our truck customers, who aren’t afraid to let us know what they’re looking for. For example, based on consumer feedback, we launched the first-ever F-150 diesel earlier this year.”
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F-Series sales for July totaled 14,124 trucks, with F-150 sales up 2 percent year-over-year. SUVs were also particularly strong: The Explorer was up 9 percent at 1,948 vehicles delivered, Flex was up 15 percent at 259 delivered, and EcoBoost posted its best month since launch at 761 delivered.
Lincoln SUV sales were also key contributors with 41 percent growth from the all-new Navigator and 17 percent growth from the MKC.
Ford’s commercial vehicles combined for a record month as well. The E-Series was up 98 percent at 367 vehicles delivered, Transit Van was up 214 percent at 1,265 vehicles delivered, and Transit Connect was up 31 percent at 343 vehicles delivered.
Car sales were once again underwhelming, but not without the occasional bright spot: The Fusion Energi plug-in hybrid saw a 162 percent increase in sales, good for its best July on record.
Through July, Ford Canada’s sales are down 2.4 percent at 183,549 vehicles delivered. Car sales are down 12.7 percent at 22,104 vehicles, and truck sales are down just 0.8 percent at 161,445 vehicles.
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