Lyft Offers Senior Citizens Access to Ridesharing Services Through Home Care Group
Smartphones make life so much easier. They put a wealth of information at your fingertips. This technology has quickly become integral in our society, especially when you plan on using a rideshare service to get somewhere—but what if you don’t have a smartphone to order a ride?
Well, if you happen to be 65 or older and live in the Bay Area, Lyft has got you covered. The ridesharing service has partnered with Home Care Assistance to make it easier for senior citizens to get around.
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Because 70% of US adults who are 65 or older don’t have access to smartphones, according to Pew Research Center, Lyft has decided to make it easier for this age group to get a ride. Rather than accessing Lyft via the company’s smartphone app, the senior simply has to call a Home Care Assistance number and speak with someone who will help arrange a Lyft ride.
“I’m delighted that this partnership allows our organizations to expand consumer offerings while making a meaningful difference in the lives of older adults,” said Lily Sarafan, Home Care Assistance CEO. “Seamless, affordable transportation remains one of the key challenges for our rapidly aging population and Home Care Assistance and Lyft have the infrastructure, scale, and expertise to remove the barriers necessary to address it head on.”
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If you’re wondering why Lyft’s move to offer its services to Bay Area seniors sounds familiar, it’s because the ridesharing company has already done this in New York City. Seniors in the Big Apple can currently use a web-based app called Concierge to request a ride to a doctor’s appointment via Lyft. This program has gone a long way towards reducing the number of doctor’s appointments senior citizens miss due to lack of transportation.
News Source: Digital Trends