Toyota to be the Official Automotive Partner of the 2015 Special Olympics World Games
Last week, reports announced that Toyota would be the official automotive partner of the 2015 Special Olympics World Games to be held in Los Angeles, California beginning July 25, 2015. Through this partnership, Toyota will aim to highlight the unique spirit of the World Games in order to demonstrate to the public their importance.
Included in this partnership are 400 Toyota vehicles to be used for the duration of the games. Additionally, Toyota dealers across the country will be getting involved and encouraging their employees to volunteer at competition centers, athlete village sponsorships, and activities to support the education of those with intellectual disabilities, as well as advocating for those people in various ways.
Michael Rouse, vice president of diversity, philanthropy and community affairs for Toyota Motor Sales, U.S.A., Inc, said, “Special Olympics has a life-changing impact on everyone who experiences it, both on and off the competition fields. Education is one of Toyota’s core philanthropic priorities, and the World Games is an inspiring event that unites the international community around the values of inclusion and acceptance. We look forward to sharing the power of the Games with as many people as possible and are proud to have a role in supporting this global event.”
We look forward to seeing what Toyota has in store for us leading up to and during the games as the official automotive partner of the 2015 Special Olympics World Games. Watch this space for more news!