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Fiat Chrysler Offers Massive Amounts of Fun at 2016 State Fair of Texas

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2016 Ram 1500 Yellow Rose of Texas Edition

Fiat Chrysler is bringing loads of fun to the Lone Star State

When it comes to showing off in the Lone Star State, Fiat Chrysler doesn’t hold back. Every year, the Italian-American car brand lets its presence be known at the State Fair of Texas and 2016 is no exception.

This year, Fiat Chrysler has created one of its biggest product displays yet at the 2016 State Fair of Texas, highlighting a number of its most popular vehicles. The fair, which will open this week on September 30, will have a number of the brand’s models and interactive experiences that are sure to make a lasting impression on fair goers.

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“The State Fair of Texas provides a great opportunity to not only showcase our newest vehicles, but demonstrate how our brands uniquely meet the needs and preferences of Texans,” said Mike Dragojevic, Director of the Southwest Business Center for Fiat Chrysler. “We also provide a lot of fun experiences in our displays with a Dodge Viper driving simulator, huge rock climbing wall, entertaining photo ops, mechanical bull riding, and a new 360-degree Virtual Reality Test Drive Experience in the Ram truck display.”

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The models included in the brand’s displays include the all-new 2017 Chrysler Pacifica minivan, the 2017 Dodge Challenger SRT Hellcat, and the 2017 Fiat 124 Spider roadster, along with the 2017 Ram 1500 Night edition and 2017 Ram 2500 Power Wagon. There will also be a number of Jeep models on display, including the 2017 Jeep Grand Cherokee Trailhawk, 2017 Jeep Grand Cherokee Summit, and the 75th Anniversary Jeep Wrangler.

Along with these models, there will be a number of fun, interactive experiences fair goers can also enjoy. These experiences include a Dodge Viper driving simulator, rock climbing, opportunities for funny photos, and mechanical bull riding.