Honda Accord & Ridgeline Earn J.D. Power 2018 APEAL Awards
The 2018 Honda Accord and Ridgeline have both been named J.D. Power & Associates “2018 APEAL Award” winners in the organization’s latest study, which ranks vehicles based on owners’ emotional attachment and level of excitement toward their car.
APEAL stands for “Automotive Performance, Execution and Layout,” and to measure that aforementioned and vague quality, J.D. Power evaluated up to 77 different attributes based on customer surveys, “from the power they feel when they step on the gas to the sense of comfort and luxury they feel when climbing into the driver’s seat.”
Thus it is clearly a very subjective study, but as we all know, people buy cars for very subjective reasons, and it seems that of the 68,000 purchasers and lessees of new 2018 model-year vehicles who were surveyed (after 90 days of ownership), many had good things to say about the Honda Accord sedan and the Honda Ridgeline pickup truck.
Related: 2018 Honda Accord overview
In the J.D. Power 2018 APEAL Awards, the 2018 Honda Accord and the 2018 Honda Ridgeline led the midsize car and midsize pickup truck segments, respectively. Both of them received top marks in every category, including performance, comfort, style, features and instrument panel, and overall performance and design. Ultimately, picking them over their competitors must have been easy decision.
Furthermore, the CR-V and Odyssey both placed highly in their own categories (compact SUV and minivan, respectively). The CR-V was ranked as “among the best” in performance and comfort and the Odyssey was the leading minivan for comfort and style.
Related: 2018 Honda Ridgeline overview
News Source: J.D. Power 2018 APEAL Awards