Hyundai Reports Best Total SUV September Sales
With 57,359 units sold between Hyundai– and Genesis-branded vehicles in September, Hyundai Motor America saw a 1 percent sales increase from the same month last year. Although fleet deliveries were down 7 percent, retail deliveries were up 2 percent for the month. Including this most recent month, total sales for Hyundai Motor America has increased four of the last five months.
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Quite obviously, Hyundai outsold its luxury parent Genesis, with 56,940 units sold compared to 55,271 sold in September 2017 — an increase of 3 percent. This can mostly be attributed to a record-setting month of SUV sales, which grew by a considerable 17 percent. The Tucson set yet another monthly record with a 5 percent increase, totaling 10,646 units. Just behind the Tucson in SUV sales was the Santa Fe at 10,162 units. The newly added Kona managed 4,327 units sold in September, staying the course from the 4,772 units sold in August.
“Backed by strong performances from Tucson, Kona, Elantra and Veloster we were able to increase sales slightly in a month where we expected the overall industry to be down,” said John Angevine, director, National Sales, Hyundai Motor America. “The new models we’ve launched so far this year – Kona, Santa Fe, Veloster and a refreshed Elantra and Tucson – are hitting the sweet spot of what consumers are looking for. That’s also been supported by well-recognized industry awards we received in the month, including the most IIHS TSP+ and TSP rated vehicles in the entire industry.”
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The award-winning Elantra supported September success as well, with 19,923 units sold, a 38 percent sales growth. The quirky Veloster rounded out the month’s sales with a moderate 746 units sold, with its year-over-year sales up 9 percent.