Jeep Cherokee Sales Surprise with a 44% Increase in November
Meanwhile, Jeep's overall sales were only down by 2% last month, marking a major improvement for the brand
During the second half of 2017, Jeep sales have been on a steady path to recovery, and November was no exception. At the end of the month, Jeep sales were only down by a slight 2%. Jeep sold 66,001 vehicle models last month. This is only slightly behind the 67,285 vehicles the brand sold in November of last year.
The most successful of Jeep’s models in terms of sales growth last month was surprisingly the Jeep Cherokee. Cherokee sales were up by 44% in November. This is a major improvement over the Cherokee’s year-to-date sales performance. So far this year, Cherokee sales have been down by 18%.
The Cherokee’s larger cousin, the Jeep Grand Cherokee, also did well last month, continuing to be the brand’s best-selling model. Grand Cherokee sales totaled 18,614 units, an improvement of 8%. The new Jeep Compass continues to make up sales lost from the departure of the previous Compass and the Jeep Patriot. Compass sales were up by 34% last month.
Meanwhile, Jeep Wrangler sales were up by a slight 3% in November. This is especially remarkable, as a new generation of Wrangler is on its way, and most models lose sales right before the introduction of a redesign. Year-to-date, Wrangler sales have stayed pretty stagnant. During the first 11 months of 2017, Jeep has sold 176,822 Wrangler vehicles, right around 800 more than the amount it sold during the same time period in 2016.
The only Jeep vehicle to lose sales last month, besides the discontinued Patriot, was the Jeep Renegade, with a sales loss of 23%. This is notably odd, as year-to-date sales for the Renegade are actually on the rise. Despite last month’s success, Jeep still has some ground to recover before 2017 comes to a close, as year-to-date sales for the Jeep moniker are still down by 10%. If you’d like to see how each Jeep performed last month, then take a look at the chart below: