Kia Returns as the Premier Sponsor for Mom 2.0 Summit in Orlando
For the third consecutive year, Kia Motors America is returning as the Premier Sponsor and Official Transportation Sponsor of the 2017 Mom 2.0 Summit, held in Orlando, Florida from May 10th through the 12th. The event celebrates a large collection of female entrepreneurs, bloggers, content creators, social media influencers, and marketers that are making strides in the professional world. The summit is also an opportunity for these women to collaborate and create engaging digital content.
The vehicles that Kia will be using for transportation during the event will include the brand’s all-electric and hybrid models, a part of the EcoDynamics lineup, including the all-new Kia Niro. Additional vehicles will include the Optima Hybrid, Optima Plug-In Hybrid, and the Soul EV. All of these green Kia vehicles were recently named “Best Eco-Friendly Cars” under $40,000 by Kelley Blue Book.
“Kia is committed to sustainability and is investing more than $10 billion to develop new technologies that reduce emissions and increase fuel efficiency, so we are excited to share our growing lineup of EcoDynamic vehicles with attendees at the Mom 2.0 Summit,” said Kimberley Gardiner, director of marketing communications, KMA.
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In addition to providing transportation, Kia will also host the 2017 Iris Awards ceremony, which recognizes the best in commerce, philanthropy, art, ideas and connections, and commentary. That event, which caps off the summit on the 12th, will be live on Facebook during the gala ceremony.
“Kia’s continued dedication to this industry event, and now their support of the 2017 Iris Awards, underscores their celebration of the powerful content developed by today’s leading parenting media,” said Carrie Pacini, Mom 2.0 co-founder. “The combined total audiences of Mom 2.0 influencers exceed 100 million individual readers, fans and followers, and forward-thinking brands like Kia know that Mom 2.0 is a highly effective way to reach a large, engaged audience of parents across the nation and around the world.”