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Lincoln Sales Increase 8.8% in February; Continental, MKX Continue to Catch On

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A 2017 Lincoln Continental parked outside of the Atlanta steakhouse American Cut

Lincoln Motor Company delivered sales totaling 8,744 units in February, an 8.8% year-over-year increase from sales of 8,039 units in February 2016. Lincoln’s February sales were ostensibly flush with its performance in January, which kicked off 2017 with the brand’s best beginning-of-year performance since 2007.

Lincoln cars and SUVs both posted year-over-year sales increases—up 16.2% with 3,170 units and up 4.9% with 5,574 units, respectively. Lincoln car sales were led by the all-new 2017 Continental, which accounted for 1,079 units, nearly doubling the 599 MKS sedans sold in February of last year. In two months, sales of the continental total 2,246 units.

Sales of the new MKZ were down 2.5% at 2,074 units, and sales of the MKS accounted for 17 units.

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The Lincoln brand was led in terms of volume by the MKX, which saw a total of 2,390 units sold in February. Sales of the MKX were up only slightly from the 2,375 units delivered in February 2016, but it is up more than 20% after the first two months of the year with a total of 5,318 units delivered.

MKC sales were up 12.2% at 1,959 units, and its two-month total is up 14% from 2016 at 3,627 units. Sales of the MKT grew 22.6% in February at 287 units delivered, and sales of the Navigator fell 2% at 938 units delivered. Lincoln is expected to debut the next-generation Navigator later this year.

With two months in the books, Lincoln’s sales are up 15.2% from 2016 with 17,529 units delivered. Car sales are up 23.7% at 6,447 units, and SUV sales are up 10.8% at 11,082 units.

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