Mazda Sales Rebound Strong for April
So far, 2021 has been much better for Mazda sales than the previous year. According to Mazda North American Operations, the brand reported massive increases for April, compared to its 2020 sales figures. Here’s a look at how that breaks down.
A Great Car at a Great Price: Why buy a CPO Mazda?
Strong new and CPO sales
Mazda North America sold 31,117 vehicles during the month of April, which is up by 184.4 percent versus April 2020. And it’s not just April that’s looking good for the automaker — year to date, Mazda has sold 114,375 models in 2021. Compared to 2020, that’s an increase of 45.5 percent. That also represents a 48.4 percent increase in the brand’s daily sales rate.
And in April, the brand moved 6,880 Certified Pre-Owned Mazda models. To put that figure in perspective, that’s a 187 percent increase compared to April of 2020. In fact, it was Mazda’s best-ever month for CPO sales in its history.
Crossovers selling like hotcakes
Crossovers are Mazda’s bread and butter, so it’s no surprise that they’ve been strong sellers during this record-setting month.
In terms of sales, the Mazda CX-5 had its best April ever — drivers took home 14,883 units of the peppy crossover. The introduction of its new Carbon Edition trim level and 227-horsepower turbocharged engine may have helped spark interest in the model.
The recently introduced Mazda CX-30 was also a strong seller. The sporty SUV moved 5,532 models, marking its second-best month in its entire history. The CX-30 also offers a turbocharged engine, along with ample safety features and a maximum of 45.2 cubic feet of cargo area.
April was also a good month for the three-row Mazda CX-9. The sporty family hauler sold 3,188 models during the month, marking the best April sales in the nameplate’s history. It offers a towing capacity of 3,500 pounds, as well as 71.2 cubic feet of cargo room with all of its seats folded flat.
See What All of the Buzz is About: Check out the 2021 Mazda CX-30
Despite strong sales, Mazda isn’t content to rest on its laurels. Check out the Mazda MX-30, coming soon to shake up sales in North America.
Kimiko Kidd is a native Daytonian. She graduated from Wright State University with degrees in environmental science and sociology. She loves her trusty old Honda Civic, but dreams of owning a 1974 Ford Falcon XB with a custom paint job and a vintage Kawasaki Z1000. In her free time, Kimiko can be found watercolor-painting, baking muffins, collecting rocks, playing old-school Nintendo games, writing her novel, sewing stuffed animals, and cosplaying as her favorite Mad Max characters. See more articles by Kimiko.