Mercedes-Benz January Sales Set New Record
Automakers all across the board have been on fire as the world recovers from its recession and especially now that gas prices have dipped back down to late 90s/early 2000s prices. That’s been no different for automaker, Mercedes-Benz. In fact, according to the Mercedes-Benz January sales report, the luxury brand broke its January sales record.
The Mercedes brand itself moved 24,619 units, which marked an 8.9% increase over January 2014, when the automaker sold 22,604 models. Add to that 1,505 units from Sprinter Vans and another 492 from smart, and the grand total for January came in at 26,616 vehicles here in the United States, marking a 9% increase over last year and giving the company its highest January to date.
“On the heels of record sales in 2014, a best-ever January is the perfect way to kick off the New Year,” remarked Stephen Cannon, the president and CEO of Mercedes-Benz USA. “Our product offensive continues in 2015 with the launch of the Mercedes-Maybach S600, a fully redesigned light truck lineup and the hero of our Super Bowl spot this year, the Mercedes-AMG GT S. Stay tuned.”
Specifically, the C-, E-, and M-Class models performed exceptionally well. Mercedes moved 6,236 C-Class units (up 8.5%), 4,336 E-Class units, and 3,144 M-Class units (up 11.3%).
Mercedes-Benz Certified Pre-Owned also saw its best January ever with sales totaling 9,456, marking a 13.9% increase over January of last year.