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Nissan Commits to Trucks with NAIAS Concept

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Nissan TITAN Warrior Concept

When one thinks of pickup trucks, Ram, Ford, and Chevy are usually the brands that come to mind. With the Titan XDNissan seeks to take a bigger bite out of the truck market. The vehicle rolled into dealerships last month, and now at the North American International Auto Show the brand chose the Nissan Titan XD as the base of its latest concept, the Nissan Titan Warrior.

Drive it Home Today: Check out the Nissan Titan XD and its features

This concept takes the revamped model to a rugged extreme, and the company hopes that shoppers will see the concept and be inspired to buy and customize their own truck. While many of the features, like the “modern armor” exterior and spoilers, were built just for the Detroit Auto Show, the truck’s heart remains the same thanks to the production Cummins 5.0-liter V8 Turbo Diesel engine.

You can see every angle of the truck conceivable in the video below released by Nissan.

Nissan says that the Titan Warrior Concept takes the crowd-sourced truck created with Project Titan to the next level, and the name isn’t a very big surprise due to the brand’s constant support of the Wounded Warrior Project. The vehicle is also a throwback to Nissan’s off-road Baja “Hardbody” competition pickups that participated in the legendary Paris-Dakar Rally treks.

The More You Know: Learn some fun car facts

Nissan TITAN Warrior Concept NAIAS

In case you wonder what colors to tell a customizer you want to match this concept, request “Thunder” for the primary matte-gunmetal, and “Magma”for the highlights (of course “grey” and “orange” are not good enough for this truck). The interior has also been upgraded with ultra-durable cloth and Magma accents throughout. When it comes to driving, custom suspension upgrades take the production engine to the next level of performance.

When you’re done drooling over this truck, don’t forget to check out our continuing coverage of NAIAS.