Subaru Partners with Klean Kanteen to Promote Sustainability
Subaru continues to showcase its nature loving image by partnering with Klean Kanteen to launch a multi-year partnership that focuses on sustainability. Klean Kanteen is the first stainless steel reusable water bottle manufacturer, while Subaru is known for being America’s first zero-landfill automaker.
Those shared ties to environmental responsibility have allowed Subaru and Klean Kanteen to partner together in the past on projects, such as the National Park Services’ Zero-Landfill Initiatives. This new multi-year partnership, which is rolling out this month, further strengthens the bond the two earth conscious companies share.
“Subaru strongly believes in cherishing and protecting the environment so that generations to come can enjoy all of Earth’s natural wonders,” said Thomas J. Doll, president and COO, Subaru of America, Inc. “We are thrilled to team up with Klean Kanteen to support our shared mission of environmental stewardship, by encouraging and educating communities across the country on how they can do their part to help the planet.”
Klean Kanteen will continue supporting Subaru-sponsored events throughout the country by helping with infrastructure, water stations, and onsite education. Subaru and Klean Kanteen will also continue collaborating to develop custom products for all major Subaru launches.
“We’ve been working closely with Subaru on events for several years, and formalizing and extending the partnership to other areas of business is a natural and exciting step for both teams,” said Melissa McClary, field marketing manager, Klean Kanteen. “We love how Subaru’s values and mission align perfectly with ours—working together, we are committed to programs, events and initiatives that help make a positive impact.