Photo: Ford
Ford wants gamers to help in the creation of what it calls the “ultimate virtual racing car.” Codenamed Team Fordzilla P1, this all-original virtual car will be designed in part by the captains of the Fordzilla esports teams from France, Germany, Italy, Spain, and the United Kingdom.
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“Coming up with a no-holds-barred race car for the virtual world is when the gloves come off and the design team can really let their imaginations fly. The expertise of gamers is crucial to ensuring that this will be the best-looking car on the grid,” said Amko Leenarts, director of Design, Ford of Europe.
📢We want you to help us create an epic new race car! Polls will appear in this THREAD👇from 11th March.Feature by feature, your votes will help shape every detail.
Ford designers are standing by, ready to bring #TeamFordzillaP1 to life.
Let’s go 🏁 pic.twitter.com/brWxOyb6vJ
— Team Fordzilla (@TeamFordzilla) March 9, 2020
The project seeks the input of expert gamers in designing a virtual race car that is not based on anything currently available in any physical form. The end result will reflect Ford’s Human-Centric Design approach and, who knows, may even result in a real-world concept. To achieve this, Ford designers are posting polls on the Fordzilla Twitter account asking for votes on every detail of the car’s creation.
🏎You vote. Together, we create.#TeamFordzillaP1 – Vote 5️⃣Gloves on, helmet secured, time to make yourself comfortable and get ready to race.
So, how would you like to ride?
— Team Fordzilla (@TeamFordzilla) March 19, 2020
The most recent poll went up Thursday morning, asking Twitter whether the ideal driver positioning would be lying down or sitting upright and low to the ground. Voting will continue until Friday morning. So far, four polls have determined that the car in question will be a mid-engine two-seated with a closed cockpit and integrated wheels.
🏎 Week One Results 🏎 Thanks for all your votes so far. So what does our new virtual race car look like? So far, we know it’s a two-seater with a mid-engine, integrated wheels and closed cockpit. More polls this week 👀
#TeamFordzillaP1 pic.twitter.com/xLGCDBLE36
— Team Fordzilla (@TeamFordzilla) March 16, 2020
Let’s just hope that Homer Simpson 1) doesn’t exist in the real world (or whatever weird world this is) 2) doesn’t have a Twitter account 3) doesn’t contribute to this poll in any way. Though, come to think of it, who wouldn’t want to drive a high-powered version of The Homer?
Captains for the five Fordzilla teams are
- Donald Reignoux (France)
- Aengelo Bülow (Germany)
- Sara Stefanizzi (Italy)
- Jose Iglesias (Spain)
- Leah Alexandra (U.K.)
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Kyle S. Johnson lives in Cincinnati, a city known by many as “the Cincinnati of Southwest Ohio.” He enjoys professional wrestling, Halloween, and also other things. He has been writing for a while, and he plans to continue to write well into the future. See more articles by Kyle.