Chevrolet’s overall April sales were down 10.4% with 164,367 vehicles delivered, and retail sales were down 7.5% at 124,535 vehicles delivered, but there were significant bright spots to be found with regards to new vehicles and segment success stories.
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Chevrolet’s crossover sales for the month, both at retail and in total, set a new April record and helped bring the brand a new year-to-date record in both respects. This was led to a great degree by the Trax, which saw a 44.3% year-over-year overall gain with 6,509 units delivered and a 45% increase at retail, both good for new April records. To-date, the Trax has seen a 36.4% overall sales increase with a total of 24,870 examples delivered, giving it a new calendar year to date sales record overall and at retail.
Also setting retail records in April was the Traverse, which was up 19% for the month. Traverse’s retail sales are also the best it has seen for a calendar year through four months, all despite the fact that its overall sales to date are down 0.8% at 38,789 units. Equinox’s overall sales were up 0.2% in April at 20,655 units sold, and its retail sales were up 23%.
The Chevy Cruze also made considerable gains in April with total sales of 21,317, up 50.6% year-over-year. Retail sales were up 24%.
April also marked another strong month for the Bolt. Deliveries of the new Chevrolet EV totaled 1,292 vehicles, bringing its to-date tally to 4,384 units.
With four months in the books, Chevy’s US sales total 636,090 vehicles, down 3.1% from its pace through April 2016.
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