[PHOTOS] Toyota Hilux Makes European Debut in Geneva
![[PHOTOS] Toyota Hilux Makes European Debut in Geneva](https://thenewswheel.com/wp-content/themes/patterns/timthumb.php?src=https%3A%2F%2Fthenewswheel.com%2Fwp-content%2Fuploads%2F2015%2F09%2FToyota-Hilux-EU-spec-74.jpg&q=90&w=760&h=400&zc=1 "[PHOTOS] Toyota Hilux Makes European Debut in Geneva")
The Geneva Motor Show is currently happening over in Switzerland, and automakers from across the globe are showing off their newest models. Alongside the world debut of the C-HR crossover, Toyota brought the popular Hilux pickup to the show for its European debut. Photos of the Euro-spec Hilux were revealed last September, but the truck […]
A Look Back: Why Is Toyota Discontinuing Scion?
Scion was founded in 2003 as Toyota’s youth brand. The Japanese automaker wanted to become more appealing to Millennials, and decided to do so by creating a new line of cars, separate from Toyota’s, which would draw the young generation in with exciting standard features, low prices, and no-haggle policies. And, while Scion had a […]
4 Scion Models That Will Become Toyotas
A couple of weeks ago, Toyota announced it was officially killing off its experimental brand, Scion. What began in 2003 as a way to try and reach Millennials with affordable, customizable, tech-ridden cars via a haggle-free sales process was not performing as well as Toyota had hoped, so beginning this summer, three of Scion’s existing […]
Is Toyota Killing its Scion Brand?
As I was getting ready for work this morning, I received a text message from fellow editor Rebecca with a link to a story about Toyota disbanding its hip, budget-friendly Scion brand. Both of us immediately wondered if it was true, but further searching around the interwebz suggested that it really might be happening. According […]
Toyota GAZOO Racing Announces Three Vehicles for 24 Hours of Nürburgring
This year, Toyota will be competing in the 24 Hours of Nürburgring for the 10th year in a row. In order to celebrate this terrific feat, the automaker is announcing a triple-entry into this year’s race, which will be held on May 26th – 29th on the famous race track in Germany. Toyota president Akio […]
Scion’s NAIAS Display to Feature C-HR Concept, FR-S Release Series
Scion had an exceptional year in 2015 with the release of two all-new models—the iA sedan and the iM hatchback. Both models quickly became firm favorites with Scion’s target market—Millennials. The iA in particular was lauded by numerous automotive publications, as well as being the only car in its segment named a Top Safety Pick+ by […]
Toyota Predicts End of Sedan Popularity
For years now, the sedan has been the most popular choice for American drivers. The best-selling car list is always jam-packed with cars like the Toyota Camry and Honda Accord, and it’s been that way for years. But now, Toyota is coming out with a rather unusual prediction. The maker of the Camry expects sales […]
Three Toyota Concept Cars to Bow at Tokyo Moto Show
Toyota is pretty excited for the upcoming Tokyo Motor Show, which will take place October 29th through November 8th. The Japanese automaker will have quite the display on its home turf, including new models like the 2016 Prius and the upcoming C-HR crossover. But it’ll also be debuting three all-new concepts, each of which display […]
Report: New Toyota Crossover Will Look “Distinctive”
The small crossover segment is fairly new, but already the major automakers are hopping on-board in hopes of capturing their share of the market. Toyota might be a bit late to the game (Mazda and Honda already have their small crossovers on the market), but hopefully when the automaker’s offering becomes available, its styling will make […]
Toyota Trademarks Prius Prime Name
The automotive industry is filled with reports floating around that invariably grab the interest of journalists and create all kinds of rumors. Just last week, the news that Toyota had trademarked the name “S-FR” spurred rumors that this would be the name for the upcoming Supra replacement. And now, the Japanese automaker has trademarked yet […]
Toyota-Mazda Partnership to Spawn Prius-Based Crossover
Toyota has been busy making buddies with rival automakers as of late. An ongoing partnership between the Japanese automaker and German luxury carmaker BMW is creating plenty of rumors about the reappearance of the Supra. And until recently, Toyota was using Tesla batteries to power its now-extinct RAV4 EV. But Toyota’s latest BFF just happens […]
Toyota Begins Sponsorship of Rock ’n Roll Marathon Series
In 2013, more than 19 million Americans finished running events across the country, from 5Ks and 10Ks to half-marathons and full marathons. With the popularity of running on the rise with each year that passes, sponsorship of races is giving companies more visibility than ever before. And starting this year through March 2016, Toyota will […]
Toyota Camry Named Best March Lease Deal by Edmunds
Driving a brand new car is an experience like no other. That smooth ride, that new car smell, that feeling of the latest luxury and technology… if only we could feel like that all the time. For people who choose to lease rather than buy their cars, it’s possible to experience this feeling every two […]
Toyota Increases Brazilian Etios Production
If you’re reading this from the US or Europe, you’ve likely never heard of the Toyota Etios—and with good reason. The Etios is sold in four markets—India, South Africa, Brazil, and Indonesia. The supermini sedan and hatchback has been produced by the Japanese automaker since 2010, and it’s seen pretty good success in its various […]
Toyota Crown 60th Anniversary Marked With Special Editions
Back in 1955, Toyota launched a new sedan in Japan—the Toyota Crown. This sedan would become a huge hit in the automaker’s home country, as well as China. While the Crown enjoyed some time in the United States beginning in 1958, it was eventually replaced with the Corolla and Camry, which were both derived from […]
Toyota Sienna Dragged 16 Miles in Blizzard by Semi Truck
A Michigan family had the fright of their lives Wednesday morning when their 2001 Toyota Sienna hit the back of a semi truck, got lodged underneath, and was dragged a whopping 16 miles before the truck driver pulled over into a rest area and the family was able to escape. Amazingly, no one was seriously […]
Toyota and Tesla: Is the Romance Over for Good?
Probably not.
Back in the day, Toyota and Tesla used to be like this (you can’t see us, but we have our fingers crossed as we type, which isn’t the easiest thing to do). The two automakers used to have a deal where EV giants Tesla provided Toyota with the batteries to make its RAV4 EV. But […]
A Positive Problem to Have: Toyota Odometers Stop at 299,999 Miles
Don’t you just hate it when you get to 299,999 miles and your odometer won’t go any further? Wait, you’ve never had a car last long enough to find out? Perhaps you should be driving a Toyota. This issue affects the Toyota Matrix, some Toyota Corolla models, and the first-generation Toyota Prius. Drivers of all […]