Chevy Asks “Real People, Not Actors” if They’re Afraid of the Dark
Chevrolet’s “Real People, Not Actors” ad campaign is premised on the idea of putting real people (not any actors, who despite their humanoid shape, are only pretending to be actual human beings) in unusual situations, some of which are more than a little uncomfortable. For the latest entry in the series, the bowtie brand channeled…