Accord, Ridgeline Help Honda Sets Sales Records for November

2017 Honda Accord Sedan Touring American Honda Motor reported a new November sales record last month with deliveries of 122,924 Honda and Acura vehicles, up 6.5% from sales in November 2015; sales of American Honda trucks increased 9.9% for a new November record of 62,737 units. Honda Division scored a new November sales record of its own…

Honda Starts 2015 with Record January Sales

The 2015 Honda CR-V The so-called “Year of Honda” is off to a pretty good start, as the brand sets a monthly sales record in January 2015 with 90,202 vehicles sold. That marks an 11.6% increase over American Honda’s January 2014 sales. America’s best-selling SUV in 2014, the Honda CR-V continued its dominance by moving…

Honda Reports Record Truck Sales in September

American Honda truck sales soared in September, continuing the trend of declining passenger car sales and increasingly popular large vehicles, even as gas prices go up. With the CR-V once again taking the charge, Honda’s truck division set a new September record, up 6.3 percent over 2018. The CR-V was just shy of a personal…

European Honda HR-V Commercial Impresses with Japanese “Precision Walking”

Honda has released a new European car commercial for the Honda HR-V, just weeks after its Civic Type R ad was banned from British airwaves by the Advertising Standards Authority for allegedly promoting speeding. This one’s pretty entertaining, so hopefully it doesn’t get pulled for encouraging the dangerous practice of playing in traffic. Take a…

Honda Sets February Sales Record

2020 Honda HR-V Touring Photo: Honda American Honda has announced a new February sales records, with both cars and trucks surging over the 29-day month. The company sold 120,006 vehicles in February, up 4.2 percent overall, with trucks gaining 6 percent and cars gaining 2 percent. Even accounting for leap year, that’s still an impressive…

Honda Reports September 2019 Sales

Photo: Honda American Honda reported the sale of 102,827 Honda-badged vehicles (thus excluding Acura) in September 2019, representing a 13.7 percent decrease over September 2018. With two fewer selling days in 2019’s September and none of the big Labor Day holiday sales falling during the month, it’s no surprise that sales were down overall compared…

2016 Honda HR-V Debuts at LA Auto Show

Journalists come on stage to check out the all-new 2016 Honda HR-V crossover as it makes its American debut The 2016 Honda HR-V debuted yesterday at the Los Angeles International Auto Show, becoming the first all-new Honda model in years. Although essentially just an American version of the Japanese automaker’s Vezel, Honda’s latest offering in…

New Honda Spokesman Fred Savage Will Narrate Your Videos

Honda spokesman Fred Savage, seen here being adorable in 1989 Photo credit: Alan Light, CC Former child star and current television director Fred Savage has been announced as the new voice of Honda, and the company is already putting him to work narrating the videos of random Twitter users. While Savage has a long history…

Honda Accord Outsells Camry For Second Straight Month

Honda Accord Outsells Camry Once Again Last week, we noted that the Honda Accord had pulled ahead in their never-ending battle with the Toyota Camry. Now that last month’s sales figures have been released, it appears that Accord has once again bested its undying foe, by selling 32,956 units in September of 2014 for a…

Honda Civic Type R Ad Banned for Encouraging Speeding

A Honda Civic Type R speeds by in the European car commercial “Keep Up” A European Honda commercial promoting the Civic Type R and other new models has been banned from British airwaves. The Advertising Standards Authority (ASA), a UK advertising watchdog group, determined that the ad promoted “dangerous and irresponsible driving,” and has said…

Honda Clarity Fuel Cell Sedan Achieves EPA-Rated 366-Mile Range

Today the Environmental Protection Agency officially rated the Honda Clarity Fuel Cell sedan’s fuel economy, and the results represent a major victory for the Japanese automaker. The hydrogen-powered Clarity FCV was given a driving range rating of 366 miles and a fuel economy rating of 68 miles per gallon of gasoline-equivalent combined (MPGe), meaning it…

GM Partners with Honda to Develop Next-Generation EV Batteries

GM and Honda are pooling their resources to develop advanced batteries for their upcoming EVs Innovation often breeds unexpected partnerships. This is especially true for the automotive industry, which is always experimenting with innovative new technologies. Take, for example, a recent partnership between General Motors and Honda. These two automakers will be working together to…

Honda Warns Brexit Could Force it Out of the UK

Honda has delivered a fresh warning to UK officials that thousands of British jobs could be lost if the nation leaves the EU’s customs union. Meeting with British members of the European Parliament, Honda representatives explained that the government’s plan to leave the union could hurt their profits so substantially that it would be forced…

Honda Hires Razorfish for Digital Marketing

Honda’s Fit for You campaign represents one of the automaker’s more recent digital marketing efforts As American Honda embarks on the biggest advertising campaign its ever undertaken (for the 2015 Acura TLX), it has opted to call upon Razorfish to act as its new digital marketing services agency. Razorfish will team with creative agencies RPA…

John Mendel: Honda Won't Do Stupid Things

John Mendel: Honda will not do “stupid things…that damage the [consumer].” American Honda’s market share in the first seven months of the year have slipped from 9.7 percent to 9.1 percent, but John Mendel isn’t worried. Mendel, the executive vice president of sales for American Honda, says that the company will not resort to rash…

2019 Honda Pilot Starts at $31,450

The 2019 Honda Pilot is finally going on sale at dealerships this week and comes with only a modest price bump over the 2018 model. It will start at $31,450, excluding a $995 destination charge, marking only a $550 increase over last year’s base LX trim. For that, customers get a good amount of new…

Honda Reveals Details of Canadian GP Engine Upgrade

Photo: Takayuki Suzuki Honda has revealed some of the details regarding the Formula One engine upgrade it is expected to bring to the Canadian Grand Prix this weekend. The manufacturer’s technical director, Toyoharu Tanabe, confirmed that the upgrade was focused around the internal combustion engine (ICE) and stressed that Honda was being careful not to…

Honda is Asking Office Staff to Work on Assembly Line

Photo: Honda Are you currently waiting on the delivery of a Honda you ordered? When it arrives, it may have been assembled by one of Honda’s accountants. According to a report from local radio station WOSU, white-collar employees at Honda’s plant in Marysville have been asked to fill in for a rapidly dwindling blue-collar workforce….

Honda Engines Develops Cyclone Air Cleaner

The 2016 WOC Honda Engines-Cyclone Air Cleaner The 2016 World of Concrete show in Las Vegas may not sound like a major destination for automakers, especially with the Detroit and Chicago auto shows going on this season, but Honda still found time to make some news at the international event, which is dedicated to the…

Honda Steering Wheel Concept Controls Everything

Photo: Honda Honda will present a new Augmented Driving Concept at 2020 CES, which aims to “reinvent” the steering wheel, if the dozens of clickbait articles about it are to be believed. But actually, it’s more of an evolution. As cars have changed, so have steering wheels — so why should it be any different…

The Next Generation of Honda Cars

Discovering the next generation of a car brand is extremely exciting, particularly if you’re a major car enthusiast. Honda is one of the most popular Japanese car brands to date, known for its reliability and, since the introduction of the Honda Civic, it’s been hugely popular with families too. Here, we’re taking a closer look…

Honda Residual Value is Best Among Mainstream Brands

Photo: Honda Honda was named the top mainstream car brand for residual value according to ALG, a subsidiary of TrueCar that specializes in market analyses and depreciation forecasts. ALG says that after three years of ownership, you can expect your Honda to have retained the most value compared to any other non-premium brand, and ranked…

Alexander Rossi Dominates 2018 Honda Indy 200

As arguably the most famous man to drive a Honda-powered IndyCar in recent times, it seems only fitting that Alexander Rossi would be the one to claim victory at the 2018 Honda Indy 200, marking his second win of the season. Rossi was never truly challenged during the 90-lap race around the Mid-Ohio Sports Car…

New Honda Summer Clearance Commercials Cover Beyonce, Kelly Clarkson, and More

Today Honda debuted six new music-themed commercials about the “love-at-first-sight feeling” feeling that car shoppers experience when they first encounter a new Accord, Civic, CR-V, Fit, or Odyssey. Designed to promote the automaker’s annual Summer Clearance Event, the “Now Is the Moment” ad campaign begins airing on television today. In each video, a car shopper’s…