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Ford Smart Mobility Acquires Journey Holding Corporation

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Ford Acquires Journey Holding Corporation
Photo: Ford Motor Company

Ford Smart Mobility has announced the acquisition of Journey Holding Corporation, which specializes in intelligent transportation systems software. The company pairs up with TransLoc, the FSM-owned public and private transit tech solutions firm, to provide software for fixed-route transportation and on-demand microtransit among other needs.

“The combination of these transit technology companies will accelerate our efforts to help cities deliver more seamless, productive, and accessible transportation solutions to their citizens and visitors,” said Brett Wheatley, vice president Ford Mobility Marketing and Growth. “It also will be key to connecting customers with the other mobility solutions in our portfolio, such as Spin e-scooters and our GoRide Health service.”

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The integration of Journey Holding with TransLoc creates a new leadership infrastructure, headed by the latter’s CEO, Justin Rees. TransLoc CEO Doug Kaufman has exited the new company, which has yet to be named, effective Aug. 16.

Also involved in the new venture in vice president capacities are Scott Lacy (Product), Ron Cygnarowicz (Customers), Ilya Rekhter (Growth), Kevin Fowler (Finance), Katie Strickland (People), Peter SerVaas (Innovation), and Kelly Rees (Integration). Journey Holding is the result of a 2018 merger between DoubleMap and Ride Systems; the former was founded in 2011 by Rekhter, SerVaas, and Eric Jiang while the latter was founded in 2007 by the Reeses and Ben Haynie.

“The need for safe and seamless transportation is critical in our cities globally,” said Rees. “Together, we will be able to offer transit leaders globally a full suite of services backed by the credibility and commitment of Ford Motor Company.”

The combination of Journey Holding and TransLoc is expected to provide services for 1,200 cities, universities, and corporate campuses. Its team will consist of 200 employees.

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