Ford Launches City:One Challenge Mexico City
Ford is expanding its City:One Challenge outside of the United States with the newly announced City:One Challenge Mexico City, which challenges individuals and groups with the task of making their city safer and more accessible.
City:One Challenge Mexico City invites established businesses and startups, groups and individuals, to consider the mobility challenges facing Mexico City and address them in creative ways. In October, representatives from Ford; corporate sponsors Mobility ADO, Deloitte, and Uber; stakeholders in the community, and Mexico City government officials will convene to go over submissions and narrow them down to semifinalists. These projects will benefit from mentoring prior to a final proposal and demonstration, and the selected winners will receive $100,000 in funding.
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“We believe that to fix city mobility and transportation problems, we must focus on one person, one solution at a time,” said Jeff Jones, vice president, Ford City Solutions. “By focusing on the individual, we can start to solve larger problems that affect the entire city and create greater access for everyone. That’s why it’s so important for everyone to participate. Our goal is to really understand the unique needs of Mexico City by engaging residents, community groups and businesses in a way that leads to real improvement.”
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