Theory: Latest Matthew McConaughey Lincoln Ad Teases Future “Evil Dead” Crossover
If you thought Matthew McConaughey’s involvement in the promotion of the 2018 Lincoln Navigator was going to be limited to one commercial where he drums on a steering wheel at a railroad crossing, you had better strap in because you are about to have your mind blown by more McConaughmadness. A lot more. 2018 Lincoln […]
Navigator Continues Hot Streak, But Lincoln Sales Take a Tumble in January
Lincoln kicked off 2018 with a disappointing 27% sales drop from January 2017, delivering a total of 6,410 vehicles in the United States last month. But for one vehicle, every vehicle in Lincoln’s lineup posted a double-digit percentage loss in sales volume in January, leading to a 39.2% decline in car sales and a 19.8% […]
Fully-Clothed Matthew McConaughey Drums on the Wheel of 2018 Lincoln Navigator in New Commercial
Sales of the 2018 Lincoln Navigator are underway, and thus far, they numbers have been red-hot: in December, Navigator took just six days to turn at dealerships, and around 75% of all models sold fell under the high-end Reserve and Black Label trims. Naturally, Lincoln wants to keep that momentum going well into the New […]
Navigator Red-Hot in December, But Cold Sales Put Lincoln Brand Sales Down Slightly for 2017
Lincoln Motor Company closed 2017 with a 17% year-over-year decrease in sales volume, delivering sales of 10,619 vehicles in December with only the Navigator seeing an uptick in sales from the previous year. The downturn in December was enough to put Lincoln’s full-year sales for 2017 below its total from the prior year, declining from […]
2018 Lincoln Navigator Overview
The Lincoln Navigator is a massive seven-seater that’s been redesigned for 2018 to be the brand’s new flagship model. With a more luxurious look and powerful presence, the new Navigator aims to change its long-running reputation as a boat-on-wheels. Choosing the Right Car: How to decide which trim level is best for you [wptab name=”What’s New”] What’s […]
2018 Lincoln Navigator Deliveries Begin in November; Lincoln Sales Decline 5.5% Year-Over-Year
Lincoln Motor Company delivered sales totaling 8,909 vehicles in November, down 5.5% from 9,429 vehicles delivered in November 2016. The overall decline was largely due to a down month across the board for Lincoln cars, while SUV sales were generally more positive. Leading the way in terms of volume for Lincoln was the MKX SUV, […]
Why Did Lincoln Pick the Nautilus Name? Luxury Brand Commits to “Warm,” “Emotional” Names in Favor of Alphanumerics
Lincoln on Wednesday introduced the world to the new 2019 Nautilus SUV, which acts as the successor to the Lincoln MKX and furthers the brand’s foray into replacing its MK naming structure with names that are not just letters glued together. Opting not to dip into its bag of names from the past—as was the […]
To Have and Have Naut(ilus): 2019 Lincoln Nautilus Revealed, Set for Summer 2018 Launch [Photos]
![To Have and Have Naut(ilus): 2019 Lincoln Nautilus Revealed, Set for Summer 2018 Launch [Photos]](https://thenewswheel.com/wp-content/themes/patterns/timthumb.php?src=https%3A%2F%2Fthenewswheel.com%2Fwp-content%2Fuploads%2F2017%2F11%2F2019-Lincoln-Nautilus-20.jpeg&q=90&w=760&h=400&zc=1 "To Have and Have Naut(ilus): 2019 Lincoln Nautilus Revealed, Set for Summer 2018 Launch [Photos]")
That whole idea of Lincoln abandoning the MK naming system for actual names? Yeah, that appears to be in full swing. The 2018 Lincoln Nautilus was revealed today at the 2017 Los Angeles Auto Show, where it was announced as the replacement for the Lincoln MKX. The Nautilus joins the new Lincoln Navigator and Continental […]
Lincoln Still Maybe Possibly Completely Dropping MK Names Sometime
Tale as old as time: Lincoln might be dropping its MK nomenclature and filling out its lineup with vehicles that have, like, actual names. The reintroduction of the Continental nameplate to the Lincoln Motor Company lineup as the de facto replacement for the MKS signaled a movement toward phasing out vehicles with the MK_ nomenclature […]
Ford Sales Dip 5% in China; Escort, Lincoln, Imports Maintain Positive Momentum
Ford Motor Company sales in China decreased 5% in October, slipping to 105,809 vehicles. Changan Ford Automobile (CAF) sales were down 11% at 73,551 vehicles delivered; Jiangling Motor Corporation (JMC) sales totaled 25,275 vehicles, up 6% year-over-year; Lincoln sales were up 48% at 5,514 vehicles; and imports increased 13% at 1,469 vehicles. “Both Lincoln and […]
Lincoln Sales Fall 1.8% in October; MKX Posts Best October Ever
Lincoln Motor Company vehicle sales were down 1.8% in October with a total of 8,909 units sold. The year-over-year decline from sales totaling 9,069 vehicles in October 2016 was brought about by a 20.4% decrease in car sales, which was itself largely due to the discontinuation of the MKS sedan; SUV sales, on the other […]
Ford Sales Drop 1% in China; New EcoSport Starts Strong, Lincoln Sets New Monthly Record
Total Ford Motor Company sales in China were down 1% in the month of September at a total of 97,863 vehicles delivered. Changan Ford Automobile (CAF) sales dropped 8% year-over-year at a total of 69,002 vehicles delivered; Jiangling Motor Corporation (JMC) saw a 10% sales increase with 185,288 vehicles delivered; Lincoln more than doubled its […]
Lincoln Sales Grow By Tiny Margin in September as MKC, MKX, Continental Pull Weight
Lincoln Motor Company posted an unbelievable September in terms of sales growth. The amount that Lincoln’s sales grew from September 2016 is so considerable, you will be astounded. Gob-smacked. Dumbstruck. If you are ready: Lincoln saw its sales grow by five vehicles year-over-year. Okay, so that’s not big growth by any stretch. But it is […]
Ford Motor Company Sales Down 1% in China; Lincoln Sets New Monthly Sales Record
Ford Motor Company reported sales totaling 97,863 vehicles in China last month, down 1% from August 2016. Changan Ford Automobile (CAF) sales made up the vast majority of that total at 69,002 vehicles, which reflects an 8% year-over-year decline. Jiangling Motor Company (JMC) was up 10% with sales totaling 22,035 vehicles, Lincoln was up 105% […]
Lincoln Sets New Sales Milestone in China, Surpassing 5,000 Units in August
Lincoln set another benchmark in its newest market in August, delivering a record-best 5,240 sales in China to surpass the 5,000-vehicle threshold for the first time in company history. Lincoln originally launched in the world’s largest new car market in late 2014, and sales have increased exponentially with each passing year to the point that […]
Continental Remains Strong, But Lincoln Sales Sag in August
Lincoln Motor Company saw its sales decline 5.8% in August with deliveries totaling 8,708 vehicles. The year-over-year drop resulted from every vehicle in Lincoln’s current lineup—save for the new Navigator—experiencing a down sales month, with SUV sales taking a 7.6% dive and car sales dropping 2.2%. On the Market? Why the new Lincoln MKC is […]
Ford Sales in China Fall 7% in July; Lincoln, Imports Remain Strong
Ford experienced a 7% year-over-year drop in sales in China last month, with deliveries totaling 84,474 vehicles throughout July. Changan Ford Automobile (CAF) sales were down 16% year-over-year with 58,288 vehicles delivered, Jiangling Motor Company Sales were up 11% with 19,772 vehicles delivered, Lincoln sales rose 68% at 4,713 vehicles delivered, and import sales were […]
Lincoln Designer, Father of Newborn Triplets Loves Convenience of New Navigator
The saying goes that everything changes once you’ve had kids. You start to see things in a different light, you begin to notice things that may have otherwise passed right out of your periphery, and things that you once had little use for are suddenly super important. Does this apply to vehicles somehow? Yes! Specifically, […]