When you’re watching the Super Bowl, the type of commercials you expect would be the kind that make you laugh without making you think too much. During the halftime of Super Bowl XLVIII, Jeep decided to do the unexpected and asked millions of viewers a very difficult question with their advertising for the all-new 2014…
Thursday night’s Steelers-Patriots matchup marked the kickoff of the 2015 NFL season, which will culminate in Super Bowl 50 on February 7th, 2016. Thanks to our country’s love affair with televised football, the game also marked the unofficial kickoff of the 2015 car commercial season, a period which will also culminate in this year’s Super Bowl. Chevrolet…
In February, CBS charged a record $5.25 million for a 30-second commercial during Super Bowl LII. Brands like Pepsi, M&M’s, Bud Light, and Amazon all spent ungodly amounts of money to showcase their products to beer-filled, football-watching Americans. But instead of hiring a celebrity to drive one of its cars and talk about how awesome…
Bill Murray in the Jeep Gladiator Photo: FCA During Super Bowl LIV, Jeep debuted its “Groundhog Day” commercial, which is a twist on the 1993 film of the same name. After quickly becoming the most viewed Big Game commercial on social media, it now has earned an Emmy nomination for Outstanding Commercial. Advanced Technology Offerings:…
“I watch the game for the snacks and the commercials,” Cobie Smulders says about the Super Bowl. But when the San Francisco 49ers faced off against the Kansas City Chiefs, Smulders had transcended simply watching the commercials. Instead, she was featured in a Toyota Super Bowl ad behind the wheel of the all-new 2020 Toyota…
The 2015 Chrysler 200 wowed us when it made its world debut back at the 2014 North American International Auto Show, and Chrysler assured that its midsized sedan would be on the forefront of the American consciousness in early 2014 when it aired a Super Bowl commercial starring Bob Dylan. As the late June release…
A lot of exciting news came from Hyundai‘s press conference this morning at the 2018 Chicago Auto Show. In addition to announcing the expansion of the Hyundai Shoppers Assurance program nationwide and the promotion of the brand’s non-profit Hyundai Hope on Wheels (which was featured in a recent Super Bowl commercial), Chief Marketing Officer Dean Evans…
The Sobotka family is reunited in the new Toyota Prius Any sane person who made the smart decision to watch the HBO series The Wire was probably on the edge of their seats during last night’s Super Bowl 50, as the TV show’s Sobotka family were reunited in a commercial starring the Toyota Prius in…
This month has been disappointing for The News Wheel‘s resident Carpool Karaoke expert. After a huge batch of videos surrounding the Grammy Awards and the Super Bowl last month, there was nothing for me to write about from the set of The Late Late Show With James Corden. This week, though, Corden finally delivered with an…
Earlier this month, Audi rolled out a 60-second spot for the Super Bowl entitled “Daughter” that told the story of a girl soapbox derby driver on her way to victory, and featured her father in a voiceover wondering what he would tell her about unequal pay in this country. Created by Aoife McArdle, an award-winning…
Every sport has its grand event. For football, it’s the Super Bowl. In baseball, it’s the World Series. When it comes to NASCAR, the Great American Race at the Daytona International Speedway takes the cake. Daytona kicks off every racing season with a field of 40 cars racing 500 miles at top speeds of 210…
Every sport has its grand event. For football, it’s the Super Bowl. In baseball, it’s the World Series. When it comes to NASCAR, the Great American Race at the Daytona International Speedway takes the cake. Daytona kicks off every racing season with a field of 40 cars racing 500 miles at top speeds of 210…
Hummer fans will have to wait a bit longer to learn more about its electric makeover Photo: General Motors As 2020 continues, the list of auto industry delays and cancelations continues to grow. Concerns related to the COVID-19 pandemic have pushed a number of reveals and production timelines back, and it looks like this trend…
Mercedes-Benz CLA-Class History The Mercedes-Benz CLA-Class is a compact four-door luxury sedan, based on the platform of the Mercedes-Benz W176 A-Class and W246 B-Class compact sedans. The aerodynamic profile is not only eye-catching, but has the lowest amount of drag in the entire industry. Early History The CLA-Class was introduced on the auto show circuit…
In 1963, Chevy released one of the best ads of all time: a delightfully odd spot called ¡Chevrolet Olé!, which features that time’s interpretation of rap.… Buick’s “Mistaken Identity” was the most viewed car commercial of 2019, despite the fact that the automaker spent just over half what competitors did.… In the last 20 years,…
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