Toyota Endeavour Campaign Wins Experiential Advertising Award
In 2012, a Toyota Tundra stole the attention of the nation by towing the space shuttle Endeavour across the Manchester Boulevard Bridge and the 405 Freeway on its way to…
Toyota Sienna History
Toyota Sienna History Since the Toyota Sienna was first introduced in 1998, it has established itself as one of the top options in the family-oriented minivan segment. With a multitude…
Toyota Prius Plug-In Hybrid Offers Free Oh, Ranger! Wi-Fi™ in LA and NY Parks
Toyota Prius Plug-In Hybrid Offers Free Oh, Ranger! Wi-Fi™ in LA and NY Parks What’s better than available Wi-Fi in public spaces? How about free Wi-Fi in public spaces? Sounds…
[VIDEO] One Direction Star in New Thai Toyota Vios Commercial
The lads of One Direction are currently on hiatus, reportedly so that they can spend more time with friends and family, but that hasn’t stopped them from making appearances every…
[VIDEO] One Direction Drive a Toyota in a Toyota Commercial
Could the Toyota Vios be the sixth member of One Direction? Breaking news: the lads from One Direction are now old enough to drive! Okay, so perhaps that has been…
Toyota Says Goodbye to the Mark X
Photo: Toyota Built since 1968, the Mark X was one of the automaker’s most iconic vehicles — at least in its home nation of Japan. It was sold in the…
Toyota and Honda Announce Largest Pay Raise in Decades
Photo: Honda Good news, Toyota and Honda workers: Japan’s two largest automakers have agreed to give their workers their largest pay raise in decades. Bad news, Americans: the raises are…
[Video] Toyota Mirai Revealed in Spectacular Fashion on Back to the Future Day
The Mirai is revealed in Back to the Future fashion In case you were unaware, today is October 21, 2015. While for some people that might just be another fall…
All-New 2024 Toyota Grand Highlander Gets Even More Interior Space
Photo: Toyota Expected to launch for the 2024 model year, the Toyota Grand Highlander will have more third-row passenger space and cargo room compared to the regular Highlander, one of…
Toyota Seat Selfie App Helps Promote Seat Belt Wearing
Fastening your seatbelt can greatly reduce your risk of crash-related injury or death There’s a reason why seat belts exist. They help reduce serious crash-related injuries and deaths by about…
New Toyota GR Yaris Debuts at Goodwood Speedweek
Photo: Toyota The new Toyota GR Yaris made its global debut at the Goodwood Speedweek, the no-spectator replacement event for the annual Goodwood Festival of Speed. Typically, world-class drivers and…
Toyota Reveals 2nd Electric Compact SUV Concept
Photo: Toyota The new Toyota bZ Compact SUV Concept that was revealed at the Los Angeles Auto Show last month has made its European debut in Brussels, Belgium. It’s the…
$226 Million Investment Finally Pays Off at Toyota West Virginia
Photo: Toyota In late 2017, Toyota announced it was investing $113 million in Toyota Motor Manufacturing West Virginia to produce 120,000 hybrid transaxles per year. In early 2019, that capacity…
2015 Toyota Tundra Bass Pro Shops Off-Road Edition Makes its Debut
The 2015 Toyota Tundra Bass Pro Shops Off-Road Edition Tomorrow, September 26th, marks day one of the much-anticipated 2014 State Fair of Texas. We’ve already heard that Chrysler Group will…
Watch the New Toyota Supra Make Its World Debut at Goodwood
Just in case you still weren’t ready to fully believe Toyota was making a new Supra — and who could blame you, given the uncertain nature of the rumors that…
Toyota Helps U.S. Hispanic Community “Go Green”
2013 Toyota Prius Whether it’s through improved operations and production or new eco-friendly models, Toyota is continuously trying to improve sustainability and inform consumers about “going green”. In their latest…
Toyota CEO Says Going All-EV Will Hurt Jobs
Photo: Toyota Toyota is hard at work to fight the push for electric vehicles, both overseas and at home. At a Japan Automobile Manufacturers Association meeting, CEO Akio Toyoda warned…
Toyota to Unveil Humanoid Robot at 2020 CES
Photo: Toyota Toyota has announced it will appear at the 2020 CES convention in Las Vegas on January 6, where it will present information and cool concepts that are part…
Toyota Dives Into Water Conservation in New TV Program
Photo: Toyota Toyota is concerned about water conservation and (rightfully) thinks you should be too. The automaker funded a new TV program that looks at the issues and assembles experts…
Toyota Partners With Redwood Materials to Recycle EV Batteries
Photo: Toyota Toyota has begun collaborating with Redwood Materials to recycle EV batteries. This is the latest in a string of partnerships between the recycling startup and battery manufacturers including…
Toyota Prius Prime—Delayed!
If, like the rest of us, you were impatiently looking forward to the launch of the 2017 Toyota Prius Prime plug-in hybrid, we regret to inform you that you’ll have…
Toyota Collaborative Safety Research Center Commits $35 Million to Future of Mobility
Testing for pedestrian pre-collision systems at the Toyota Collaborative Safety Research Center Today’s automotive technology is virtually unrecognizable from what we might have seen just a few decades ago. Cars…
2021 Toyota Supra is a 'Car and Driver 10Best'
Photo: Toyota The Toyota Supra was named a Car and Driver 10Best, the second time it appears on the list following the resurgence of the famous nameplate in 2020. Every…
[Photos] 2022 Toyota Highlander Goes Bronze
Photo: Toyota Tired of blacked-out special edition models that look like they’re trying way too hard to be sinister and cool? Check out the new 2022 Toyota Highlander Hybrid Bronze…
2021 Toyota Supra Gets Four-Cylinder Engine, More Powerful V6
Photo: Toyota Last week, we predicted that Toyota would announce a four-cylinder engine for the new 2021 Supra, and while that was correct, we were caught completely by surprise by…
Uplifting Toyota Ad May Be the Only Redeeming Quality of NBC’s Terrible Olympic Games Coverage
NBC has received a lot of attention in the last week and a half because of the 2016 Rio Olympics; not only because the network is the only one in…
Toyota Among America’s Most Reliable Car Brands—Again
It may look weird, but it’s reliable. Toyota cars may never get to the top of an auto enthusiast’s shopping list, but there’s a reason they’re among the best-selling vehicles…
Another Black Car: Toyota Prius Nightshade Edition
Photo: Toyota I suppose it was meant to be. Yesterday, I wrote about how the 2022 Toyota Highlander had gone bronze, and how I found it a refreshing change from…
New Toyota Crash Test Dummy Models Posture Before Collisions
THUMS in a relaxed driving position If you’ve ever been involved in a collision—whether it be with another vehicle or an inanimate object—you know that you tend to brace yourself…
Toyota Makes it 3 in a Row at Le Mans
Photo: Toyota For the third year in a row, Toyota celebrated winning the 24 Hours of Le Mans. But yet again, problems for the #7 Toyota TS050 Hybrid denied three…
Toyota Unveils GR010 Hybrid Le Mans Hypercar
Photo: Toyota Gazoo Racing Toyota Gazoo Racing is the first constructor to unveil its Le Mans Hyperclass prototype, the GR010 Hybrid. Designed over the last 18 months by teams based…
New Toyota Mirai Gets 402 Miles of Hydrogen Range
Photo: Toyota We’ve already talked about the all-new, second-generation Toyota Mirai, but one key detail missing up until now was its range. The automaker had set its sights on 400…
Toyota Land Cruiser History
Toyota Land Cruiser History The Toyota Land Cruiser was introduced in 1951, an era when the car industry was heavily influenced by World War II transportation. Since then, the Land…
[PHOTOS] Toyota Sienna Heads to New York With a Fresh Face
For the last two years, the Toyota Sienna has enjoyed the title of best-selling minivan in America, and Toyota is keen on being able to keep making that claim. Earlier…
Toyota to be the Official Automotive Partner of the 2015 Special Olympics World Games
Toyota is the Official Automotive Partner of the 2015 Special Olympics World Games Last week, reports announced that Toyota would be the official automotive partner of the 2015 Special Olympics…
Toyota Yaris History
Toyota Yaris History The Toyota Yaris was first introduced to the market way back in 1999 under the name of the Toyota Echo. Meant to supplement the rush towards creating…
Next-Gen Supra Won’t Be Cheap, Toyota VP Says
Photo: ©Toyota The long-awaited successor to the acclaimed Toyota Supra is coming, but sports car enthusiasts on a budget may be disappointed to learn it will not be cheap. Developed…
Toyota Hybrid Sales Reach 7 Million Mark
2014 Toyota Prius If there’s one thing Toyota’s known for, it’s hybrid vehicles. The Prius was the world’s first mass-produced hybrid vehicle, beginning sales in Japan in 1997 and the…
Get a Second Baby Seat: Toyota Jan Is Pregnant Again
Jan looks different in recent commercials… There are few automotive brand spokespeople we at The News Wheel love as much as Toyota Jan. Portrayed by actress and sketch comedian Laurel…
2016 Toyota Highlander Overview
The 2016 Toyota Highlander For drivers who need extra seating in their rides but don’t want to go the minivan route, a three-row SUV like the 2016 Toyota Highlander is…
Toyota Will Swap Your Hybrid if You’re Not Happy with It (and Irish)
There are lots of reasons one should wish to be Irish, from Ireland’s beautiful countryside and Viking-inspired names to its delicious breakfasts and tea and the fact that they created…
2017 Toyota Sienna Overview
The 2017 Toyota Sienna is a seven- or eight-passenger minivan that continues a long line of excellent family transportation. The Toyota Sienna is built to do it all without compromising…
Sayōnara: Toyota Confirms Discontinuation of RAV4 EV
Toyota Confirms Discontinuation of RAV4 EV For the last two years, Toyota has offered an all-electric version of its small crossover RAV4. Last week, we learned that Tesla, which had…
2015 Toyota RAV4 Overview
2015 Toyota RAV4 Since the RAV4 entered a new generation with the 2013 model year, the 2015 version remains largely unchanged. A couple of differences between this RAV4 and the…
The 2020 Toyota Supra is Finally Here, and It’s Oh So Good
Photo: Toyota We waited for it, we heard all of the rumors, we cheered when it was officially announced, and now it’s finally here: the 2020 Toyota Supra. It will…
WEC Announces New Hypercar Class, Toyota Confirms Involvement
Photo: Toyota Today at Le Mans, Toyota confirmed it is extending its involvement in the FIA World Endurance Championship and that it will participate in the new Hypercar class, which…
Toyota Wins 1-2 at Le Mans
After years of trying, Toyota has finally done it and won Le Mans—what’s more, it did it with a near-perfect 1-2 drive from the front row and so convincingly that…
Toyota to Create Largest Connected Car Proving Ground in the World
Ann Arbor will soon become a real-world proving ground for connected vehicles Photo: Gavin Clabaugh As technology advances every day, we get closer and closer to a time when all…
Toyota to Build a ‘City of the Future’ Prototype under Mount Fuji
Photo: Toyota Toyota has announced at CES 2020 that it plans to build a “city of the future” prototype under Japan’s Mount Fuji. Named Woven City, it will span across…
2014 Toyota Sienna Profile: “Mommy Like”
The 2014 Toyota Sienna is the perfect family car. When you think of a mini-van, you don’t normally think it’s got “swag.” Well, think again—the new 2014 Toyota Sienna has…