[VIDEO] New Buick Ad Pushes Built-In Wi-Fi
One of the biggest selling points that General Motors has used to push its 2015 lineup has been the inclusion of OnStar with 4G LTE and built-in Wi-Fi, which is the primary focus of the latest extension of the “That’s Not a Buick” campaign.
Related: 2015 Buick Regal Trims and Specs
This particular ad features folks of all ages marveling at the inclusion of Wi-Fi in a variety of Buick vehicles. The whole gang is here, from corporate drones standing by a Verano parked inexplicably next to a fountain to an elderly woman telling a man who is presumably her grandson that she will use the Wi-Fi in his Regal to update her blog. IT’S FUNNY BECAUSE OLDER PEOPLE GENERALLY DON’T MAINTAIN A WEB PRESENCE.
Practically everyone is represented here, with the possible exception being the family dog. That’s okay; they got their own ad.
Indeed, it’s as good a selling point for Buick as any—up to seven devices can be connected to the in-vehicle hotspot, allowing passengers to use online functionality for everything from an iPad to a 3DS XL at 4G LTE speeds.
Let’s hope that we get another spin-off from this ad that focuses solely on grandma’s blog. We bet she’s a foodie. Of course she’s a foodie.
Related: 2015 Buick Verano Trims and Specs
The News Wheel is a digital auto magazine providing readers with a fresh perspective on the latest car news. We’re located in the heart of America (Dayton, Ohio) and our goal is to deliver an entertaining and informative perspective on what’s trending in the automotive world. See more articles from The News Wheel.