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Dodge Invokes Newton’s Third Law to Shed Light on the Dodge Demon’s Drag Mode

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"The numbers, Mason. What do they mean?"

“The numbers, Mason. What do they mean?”

Newton’s Third Law of Motion is as follows: When one body exerts a force on a second body, the second body simultaneously exerts a force equal in magnitude and opposite in direction on the first body. In other words, “For every action, there is an equal and opposite reaction.” Dodge is now invoking the spirit of Sir Isaac Newton for its latest reveal surrounding the Dodge Demon.

The latest Dodge Demon teaser sheds some more light on the Demon’s “Drag Mode.”


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Given details revealed in the previous weeks about the 2018 Dodge Challenger SRT Demon, it’s easy to see that the Demon is a vehicle built for the drag strip. In the next coming weeks, Dodge is set to reveal even more details surrounding the drag capabilities of the Demon.

To begin with, Dodge has focused on the improved suspension of the Demon.

The Demon's drag-specific suspension in action

The Demon’s drag-specific suspension in action

The supercharged Hellcat engine currently equipped to the Dodge Challenger produces the power necessary to run a faster quarter-mile than its suspension and tuning allow for. This is because Dodge designed the Challenger to be a perfect balance between a drag racer and a street car.

However, all limits are being removed for the Demon! According to Dodge, its mission is to dominate the strip, and, in order to do so, it will rely on modifications to its suspension.

Sir Isaac Newton. Now there's a man who knew how to design the perfect performance vehicle!

Sir Isaac Newton. Now there’s a man who knew how to design the perfect performance vehicle!

Using precise mechanical and electronic tuning, the Challenger SRT Demon is set to deliver a maximum launch force while still maintaining directional control. In fact, the Dodge SRT Demon is slated to be the first production car with a suspension designed specifically for drag racing.

Hardware for the suspension tuning includes:

  • 35 percent lower rate front springs and 28 percent lower rate rear springs
  • 75 percent lower rate hollow front sway bar and 44 percent lower rate rear sway bar
  • Drag-tuned Bilstein Adaptive Damping Shocks


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The new Dodge Demon teaser, entitled “Third Law,” demonstrates the vehicle’s drag-specific suspension in action:

The teaser also offers a small surprise at the end. Hidden in the smoke produced by the Demon is this equation: 13.5=575@500. What does this equation symbolize? What does it mean for the Demon’s performance? It’s likely that the answers will be revealed in one of the upcoming previews for the 2018 Dodge Challenger SRT Demon.

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