Yeah baby, yeah! General Motors went “EVil” with its Super Bowl LVI commercial. The company has been teasing the appearance of Dr. Evil from the Austin Powers franchise leading up to the big game. But last night, he was exploring how to use GM’s Ultium technology — with the help of a few friends. EVerybody […]
If your favorite pop-culture phenomenon hasn’t yet been revived and recycled in an attempt to sell you something, it’s probably only a matter of time. The latest example: One of last night’s Super Bowl commercials was a reshot version of the iconic opening credits sequence from The Sopranos — complete with a starring role for […]
Ford is the latest automaker to announce that it will forego shilling cars during Sunday’s Big Game™ in favor of promoting a more important message. New ads in the company’s #FinishStrong campaign will air regionally during Super Bowl LV, continuing Ford’s mission of encouraging Americans to wear masks. New from Ford: 2021 Ford F-150 gets […]
Thanks to Wayne’s World, my entire childhood was filled with my father sarcastically saying something and immediately following it up with “Not!” Oh, the 90s… Anyway, I come to you on this fine Monday to broadcast the news that Wayne and Garth are up to their local public-access shenanigans in a Super Bowl teaser ad […]
“I watch the game for the snacks and the commercials,” Cobie Smulders says about the Super Bowl. But when the San Francisco 49ers faced off against the Kansas City Chiefs, Smulders had transcended simply watching the commercials. Instead, she was featured in a Toyota Super Bowl ad behind the wheel of the all-new 2020 Toyota […]
The controversial, gas-guzzling Hummer is about to return as a GMC model — but this time, it’s being powered by electricity and a major ad campaign starring pro basketball star LeBron James. After several teasers, GMC debuted its full 30-second ad for the Hummer on Super Bowl Sunday, playing up the model’s immense yet quiet […]
Yes, it’s that time of year again. The beginning of February brings with it the buzz of the Super Bowl, with viewers tuning in for football fun, halftime performances, and the traditional slew of wacky commercials. Football’s biggest night is an attractive one for companies of all kinds, with each competing to attract the attention […]
For the Super Bowl, Jeep debuted a 60-second ad spot in which Bill Murray reprised his iconic role as Phil Connors from the movie “Groundhog Day” — but with a twist. Break Away From the Norm: Check out the 2020 Jeep Gladiator Don’t drive angry! The ad opens with Phil Connors waking up in the […]
Hyundai’s TV ad for this year’s Super Bowl stars four Boston celebrities who marvel at the handy new Remote Smart Parking Assist feature on the 2020 Hyundai Sonata. Titled “Smaht Pahk,” the minute-long commercial brings together actors John Krasinski and Chris Evans, “Saturday Night Live” comedian Rachel Dratch, and Boston Red Sox icon David “Big […]
It looks like General Motors’ notorious Hummer brand will be making a comeback just in time for the Super Bowl — and getting a serious image makeover to match. Citing a report from the Wall Street Journal, The Truth About Cars says the Hummer will return as an electric GMC pickup truck in early 2022. […]
Toyota has confirmed the all-new 2020 Highlander SUV will be featured in a 60-second spot during the upcoming Super Bowl LIV match in February. According to the automaker, the spot will mark the launch of the new Highlander campaign, which will run through mid-July 2020. “We’re excited to feature the all-new 2020 Highlander in our […]
In February, CBS charged a record $5.25 million for a 30-second commercial during Super Bowl LII. Brands like Pepsi, M&M’s, Bud Light, and Amazon all spent ungodly amounts of money to showcase their products to beer-filled, football-watching Americans. But instead of hiring a celebrity to drive one of its cars and talk about how awesome […]
Hyundai’s commercial for this year’s Super Bowl was a big hit with viewers across the U.S. “The Elevator” ranked as the night’s fourth best ad — and best car commercial — on USA Today’s Ad Meter, racked up tens of millions of views on YouTube and social media, and helped spike traffic to Hyundai’s website. […]
This year’s Super Bowl was certainly more boring than any of us could have dreamed of, but at least there were the commercials. In between the flashy promotions for upcoming movies and carbonated drinks were several car ads. Weeks later, we’re still thinking about Audi’s latest offering, called “Cashew,” and its message. Audi Technology Today: […]
Over the years, the Super Bowl has proven itself as a strong venue for companies to advertise their brands using creative commercials. Some of the most famous of these commercials are commissioned by automotive brands. Yet, at this year’s Super Bowl, one of the industry’s top automakers was missing. General Motors aired no commercials for […]
A Mercedes-Benz Super Bowl ad introduced the OEM’s new A-Class high-tech sedan with a thought-provoking idea on Sunday night during the second quarter of the Big Game. Learn More: About the 2019 Mercedes-Benz A-Class What if everything in your life listened to you like your new A Class? You can watch the 60-second commercial below. […]
The Super Bowl is just around the corner. Whether you watch the game live from Atlanta’s Mercedes-Benz Stadium, or via TV from the comfort of your living room, this year’s event promises an engaging experience for sports fans. Lyft has just announced its transportation plan for Atlanta, to help streamline the city’s traffic flow and make […]
Super Bowl LIII is less than a month away on Feb. 3. While we still don’t know what teams will take the field, we’re starting to get an idea of what advertisers will fill up the commercial slots. Audi just announced that it is one of the lucky companies, and it paid for a 60-second […]
