Bradley Hasemeyer Shows Off the Honda Civic Type R Prototype [VIDEO]
Apparently, The List host Bradley Hasemeyer is Honda’s official guy who points at their cars in videos. Hasemeyer’s services were first called upon last month, when he appeared in two videos for the all-new 2017 CR-V. Now he’s back, this time showing off the Honda Civic Type R prototype that headlined Honda’s “Civicpalooza” lineup at […]
For Honda and Acura, October Falls Between a Win And a Loss
October reports for Honda are in, and the brand saw a few indications of success and promise in the midst of an overall down month. Honda set a new October record in moving 56,573 trucks, a 1.1% increase in the face of an October in which overall Honda sales fell by 2%. Light trucks, fantastic […]
Honda’s September Sales are Robust, Record-Setting, Robust
How good were Honda’s sales in September? So good that the automaker was compelled to use the word “robust” three times in its annunciatory press release. Also, so good that the word annunciatory was just used in a sentence. Honda’s sales were so good in September that the mere act of reading it has made […]
Honda Providing Free Rides (and Bandanas!) to Austin City Limits Music Festivalgoers
Between its Beyonce cover commercials and custom-designed One Direction Civics, you may get the impression that Honda is only into mainstream musical acts. Not so! In fact, as if to prove its hipster bona fides, Honda announced today it will be giving concertgoers free lifts to the Austin City Limits Music Festival, which is being held […]
2017 Honda HR-V to Carry Starting MSRP of $19,365
The 2017 Honda HR-V will officially become available on September 20th at dealerships in the US, but those consumers clamoring for the Alabaster Silver exterior color option are out of luck as this particular hue will not be offered for the 2017 model year. Looking For A More Compact Ride? Take a look at the eye-catching […]
Honda Reports Best Truck Sales Ever Amid Lackluster August
You weren’t the only person who could have used an extra weekend last month—American Honda Motor Company today reported August sales that showed a 3.8% decrease over August 2015, which the automaker blamed in part on having one fewer weekends this year. As usual, that road bump was felt most strongly by the Acura Division, […]
Honda Developing New Gearbox That Goes All the Way to 11
Recently, longtime rivals Ford and General Motors put aside their differences and teamed up to create a 10-speed automatic transmission for their high-horsepower vehicles. GM first debuted the 10-speed gearbox in the automaker’s 2017 Chevy Camaro ZL1, and announced plans to offer the transmission in seven other vehicles by 2018, while Ford will first feature […]
Honda Creates Singing Cats Commercial to Freak Out the Squares
If you’re a narc, don’t even bother watching this new Honda commercial. It’s a bit too “far out” for you, man. This trippy, surreal, adorable 30-second spot for the 2016 CR-V, which features a choir of cats singing “Head Over Heels” by the Go-Go’s, might be “too weird” for those who have never had their […]
Honda Sets New Monthly Sales Records in July
In what has become something of a trend, last month Honda enjoyed record sales, while the company’s luxury brand Acura continued to underperform. Today the automaker reported total sales of 152,799 Honda and Acura vehicles, setting a new July record and representing a 4.4% gain over last July. The record sales were driven almost entirely […]
New Honda Summer Clearance Commercials Cover Beyonce, Kelly Clarkson, and More
Today Honda debuted six new music-themed commercials about the “love-at-first-sight feeling” feeling that car shoppers experience when they first encounter a new Accord, Civic, CR-V, Fit, or Odyssey. Designed to promote the automaker’s annual Summer Clearance Event, the “Now Is the Moment” ad campaign begins airing on television today. In each video, a car shopper’s […]
Honda Considered Second Most American-Made Vehicle by Cars.com
When you think of the most “American” brand in the car industry, it’s likely you immediately think about the Detroit Three—General Motors, Ford, and Fiat Chrysler Automobiles—and don’t think about a Japanese carmaker. Now, Honda’s looking to change that. In a recently report Cars.com, Honda (along with Toyota) landed in the top five spots in […]
Honda Bounces Back from Down May Sales with Strong June
After a setback in May, Honda’s sales figures rebounded in June, according to figures that the automaker released today. Last month, American Honda sold a total of 138,715 Honda and Acura vehicles, representing a 3.2% year-over-year increase and a 2.2% gain for light trucks, setting a new June record with 68,780 light truck sales. Honda […]
2016 Honda Civic Coupe Awarded Top Safety Pick+ Rating
The acclaimed 2016 Honda Civic Coupe recently earned another feather in its cap: the highest-available rating of Top Safety Pick+ from the Insurance Institute for Highway Safety (IIHS) for models equipped with Honda Sensing. The 2016 Civic Coupe is the latest member of the Honda lineup to earn a Top Safety Pick+ rating when equipped […]
Honda Celebrates Memorial Day Sales Event by Blowing Up a Mountain
Memorial Day is a federally-recognized holiday observed each year on the last Monday in May. Created in 1868 to honor those who were killed fighting in the American Civil War, today it is a solemn time for remembering those who died while serving in our country’s armed forces, and also a time for getting great […]
Honda Recognizes Top North American Suppliers at Indianapolis Event
Last month in Indianapolis, Honda held its 32nd annual Honda Supplier Conference, an event honoring 93 North American auto suppliers for their exemplary efforts in supplying parts and materials. The event, held on April 29th, was attended by more than 600 original equipment suppliers, and served as an opportunity for the company to emphasize the importance […]
Honda Trucks Set New March Sales Record
Honda continues its recent spate of sales success, announcing US sales of 138,221 Honda and Acura vehicles in March, representing a 9.4% increase in sales for the month. Honda accounted for 123,369 of those shares, which marks a 10.5% increase for the brand, while Acura’s 14,852 sales accounted for a more tepid 1.2% increase. Trucks […]
Honda Adding 100 New Jobs and $52 Million to Indiana Plant
Honda announced today that the company is investing $52 million into its Greensburg, Indiana facility and creating 100 new jobs at the plant, in order to support early-2017 production of the CR-V. Honda Manufacturing of Indiana (HMIN) announced back in January that it would begin production of the Honda CR-V beginning next year. HMIN will […]
Honda SUVs and Minivan Top U.S. News & World Report’s 2016 Best Cars for Families
The love affair between Honda and U.S. News & World Report continues unabated. Last month, the automaker dominated the Report’s annual rankings of the “Best Cars for the Money,” with five vehicles taking home six awards, which was more than any other company. And today, the publication named all four of Honda’s light-truck models to […]