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 The News Wheel

Win a Fit in Machinima Ultra Street Fighter IV E. Honda Challenge Sweepstakes

Win a Fit in Machinima Ultra Street Fighter IV E. Honda Challenge Sweepstakes

If you’re anything like me, you spent an incalculable amount of your life in the 1990s standing in an arcade with your elbows resting on a Street Fighter II cabinet. You’d spend hours every morning boning up on your down, down-forward, forward, punches and down, down-back, back, kicks in the hope that every last Hadoken […]

 The News Wheel

Honda Pulls Fit Ad for Narcolepsy Joke

Honda Pulls Fit Ad for Narcolepsy Joke

Honda recently got under some folks’ skin when an entry in their Fit for You campaign featured a joke that was perceived as offensive. One ad for the 2015 Honda Fit, titled “Synth and Seattleites,” featured the same hotdog-eating, mustard-bearded, frame-shop-frequenting dude from another ad. Yeah, you know the one. Only this time, he reveals […]

 The News Wheel

Honda’s “Fit for You” Ads Sure Are a Thing All Right

Honda’s “Fit for You” Ads Sure Are a Thing All Right

Look: Honda really, really wants you to buy a 2015 Fit if you’re a Gen Y-type. We know that a great many Millennials will  tell you that they’ll, like, buy a car when they can, y’know, afford it, man. But, hey, real talk: you should really buy a Fit when you can. To make sure […]

 Kyle Johnson

Honda Issues Fit Recall for Faulty Driveshaft

Honda Issues Fit Recall for Faulty Driveshaft

Nobody seems able to say with any certainty when we’re actually going to start seeing the 2015 Honda Fit at dealerships. What we can tell owners of 2013 Honda Fit vehicles with manual transmissions is that your vehicle has been recalled. Luckyyy! 1,038 Fits with manual transmissions are being called back by Honda for an […]

 The News Wheel

Honda HR-V: The U.S. Fit-Based Crossover

Honda HR-V: The U.S. Fit-Based Crossover

Last year at the Detroit Auto Show, Honda unveiled the Urban SUV concept, a Fit-based crossover that sits below the CR-V in both size and price. More recently, the Japanese production version was uncovered at the 2014 Tokyo Motor Show and bore the name Vezel. That’s all well and good, but what American drivers want […]

 Kyle Johnson

Honda Handmade Series Introduces Fit Kit for Hipsters (and April Fools)

Honda Handmade Series Introduces Fit Kit for Hipsters (and April Fools)

Hipsters love to make things by hand and drive fuel-efficient hatchbacks. Thus, the Fit Kit seems like it would be a natural choice.

Automakers are likely feeling some frustration in their attempts to capture the Generation Y zeitgeist, which is why we believe the Honda Handmade Series may not actually be the worst idea. After all, if there’s one thing that hipsters love, it’s doing things for themselves, so offering a DIY car for a reduced price may […]

 Timothy Moore

Honda NAIAS Display: Bringing Back the Fit

Honda NAIAS Display: Bringing Back the Fit

Acura NAIAS Display: Bringing Nothing to the Table

Honda’s display was, in a word, freaking spectacular. Okay, so that’s two words, but I stand by my statement. Immediately upon entering the Honda NAIAS realm, we were greeted by the FCEV Concept, which was unveiled at the 2013 LA Auto Show. The FCEV is the brand’s next-gen fuel cell car and has a 2015 […]

 Kurt Verlin

Honda Remains Most Fuel-Efficient Automaker* in America

Honda Remains Most Fuel-Efficient Automaker* in America

*Excluding Tesla

From 2015 to 2020, Honda improved the average fuel economy of its fleet by 0.6 miles per gallon

 Kurt Verlin

Honda Prologue is the Automaker’s First All-Electric SUV

Honda Prologue is the Automaker’s First All-Electric SUV

If Honda’s electrification story starts with the Prologue, we expect Chapter 1 to be quite meaty

 Kurt Verlin

Verstappen & Perez Engines Irreparable, Honda Says

Verstappen & Perez Engines Irreparable, Honda Says

Both Red Bull Racing drivers are now on their third engine as they head to the Belgian Grand Prix at Spa.

 Kurt Verlin

Toyota, Honda, Volkswagen Oppose Biden’s EV Tax Credit

Toyota, Honda, Volkswagen Oppose Biden’s EV Tax Credit

Toyota claimed that “this policy would unfairly discriminate against American workers”

 Kurt Verlin

Honda May Have Rescued Verstappen’s Engine

Honda May Have Rescued Verstappen’s Engine

For Red Bull Racing, this new development could mark a return to fortune after the disastrous weekend at Silverstone

 Kyle Johnson

Shocking: Ford Wants to Make a Profitable $20K EV

Shocking: Ford Wants to Make a Profitable $20K EV

One of the major keys to gaining the advantage in the ongoing EV wars is finding that sweet spot with price. Ford Motor Company is already well on the path with its all-new 2022 Ford F-150 Lightning, which starts under $40,000 (and has already racked up 100,000 reservations and counting). But Ford has plans to […]

 Kurt Verlin

Honda’s 2022 F1 Engine Fast-Tracked for Upcoming Season

Honda’s 2022 F1 Engine Fast-Tracked for Upcoming Season

Honda will bring forward the engine it was intending to introduce at the start of the 2022 Formula 1 season by a year, giving Red Bull Racing and AlphaTauri an extra boost

 Kurt Verlin

Honda 2020 Sales End on a Strong Note

Honda 2020 Sales End on a Strong Note

The Japanese automaker reports that in the United States, it sold 136,467 vehicles in December alone, and as before the pandemic, trucks and SUVs reigned king

 Rebecca Bernard

Honda Develops A New Mask — For Your Car

Honda Develops A New Mask — For Your Car

No matter how you feel about them, masks are now a part of our daily lives to slow the spread of COVID-19. In the near future, it’s possible that your Honda vehicle might be able to do its part by wearing a mask of its own. Called the Kurumask, or car mask, it’s not an […]

 Kurt Verlin

F1 Engine Freeze Could Keep Honda Powering Red Bull Till 2025

F1 Engine Freeze Could Keep Honda Powering Red Bull Till 2025

Red Bull Racing is left with only two real options: crawling back to Renault for 2022, or taking over the IP of the Honda project

 Kurt Verlin

2021 Honda Ridgeline Gets Rugged

2021 Honda Ridgeline Gets Rugged

The 2021 Honda Ridgeline has arrived with rugged new styling, something it had desperately needed to appeal to those for whom function matters more than form. The Ridgeline now looks like a proper truck, though it has always been a proper truck — one with exclusive unibody construction, fully independent suspension, and a one-size-fits-all philosophy […]