Genesis

Ford Testing Microsoft Hololens Technology Globally for More Intuitive Design Development

With the proliferation of augmented reality, it seems only natural that automotive designers would begin using the technology more regularly in the process of developing vehicles. Ford has been using…

The 2020 Ford Taurus Lives (in the Middle East)

2020 Ford Taurus Photo: Ford Motor Company If you are among those who laments the unfortunate demise of the Ford Taurus, there is hope for you. There is an all-new…

Raj Nair Out at Ford After Admitting to Inappropriate Behavior

Ford Motor Company on Wednesday announced that Raj Nair, executive vice president and president, North America, is leaving the company effective immediately as a result of “inappropriate behavior.” “We made this…

Ford Education Program for Young People Graduates 100 Students at Ceremony in Salvador

Ford recently graduated 100 students from its Ford Education Program for Young People in Salvador, Bahia, including 75 high schoolers and 25 elementary school students. The ceremony took place during…

2017 Ford F-150, F-150 Raptor Win Three Gold Hitch Awards

The 2017 Raptor features a high-performance EcoBoost engine and 10-speed automatic gearbox In what shouldn’t really come as all of that much of a surprise, America’s most singular truck brand…

2015 Ford F-150 is Aerodynamically Sound Thanks to Improved Airflow

Among the many superlatives Ford has flaunted with the release of the all-new 2015 F-150 is its standing as the most aerodynamic pickup it has ever built. The reason? The…

Ford Promise Program Boosts Buyer Confidence in Uncertain Times

Ford’s new program should give you one more reason to head to a dealership The COVID-19 pandemic has definitely impacted both the auto industry and new-car buyers. In light of…

Ford Makes Massive Climb in 2017 J.D. Power Initial Quality Study

Ford saw its stock climbing higher than ever before in J.D. Power’s 2017 Initial Quality Study, with the brand achieving its best-ever rank of the No. 2 non-premium brand in…

Ford Investing $350 Million at Livonia Transmission Plant for New Transmission

Ford has announced an investment totaling $350 million that will allow its Livonia Transmission Plant to take on manufacturing duties for a new transmission. The investment is anticipated to help…

Joe Hinrichs Retiring from Ford; Farley Named COO

Ford President of Automotive Joe Hinrichs will retire on March 1 Photo: Ford Motor Company Ford President of Automotive Joe Hinrichs is set to retire on March 1, ending a…

Sales of Ford Vehicles in China Cross Half-Million Mark

Ford Kuga Ford can claim another milestone in its quest to be the most popular import brand in the world’s largest new car marketplace. Deliveries of Ford vehicles in China…

Ford U.S. July Sales Climb 9.4 Percent as Fusion, F-Series Fly

2014 Ford Fusion Ford enjoyed its best July sales mark in eight years thanks to stellar performances from the Fusion, Explorer, and Escape. Ford U.S. July sales jumped 9.4 percent…

Ford Denies Baby Mustang Mach-E Based on MEB Platform

Photo: Ford Motor Company Rumors emerged this week that Ford may take a similar tack with the Mustang Mach-E as it is the Bronco, delivering a “baby” Mustang Mach-E built…

Ford Bringing 2015 Edge to Frankfurt Motor Show

2015 Ford Edge Ford recently launched its all-new and better-in-every-conceivable-way 2015 Ford Edge in North America, and it aims to expand its launch to Europe in its continuing effort to…

Ford Ranger Leads South Africa LCV Sales After Two Months

Ford Motor Company of Southern Africa reported sales of 6,244 vehicles in February, pulling down a 14.3% market share thanks to the continued success of the Ford Ranger mid-size pickup…