How Toyota Studies Posture to Improve Vehicle Safety
Photo: Igor Starkov via CC With countless factors to consider, making a car safe isn’t easy. Automakers work hard to make the bodywork crumple in specific ways, to make the…
Toyota is Quietly Building a Racetrack in Texas
Given Toyota’s recent push toward more performance-oriented vehicles—see the redesigned Camry, the new Toyota 86, or the upcoming Supra and WRC-inspired Yaris hot hatch—it should come as no surprise to…
Toyota Cleans Up in IIHS Top Safety Pick Awards
The Sienna scored big in the IIHS Top Safety Pick awards 2014 was a pretty tough year when it came to auto safety, with more than 60.5 million vehicles being…
Performance Vehicle of Texas is the 2021 Toyota Supra
Photo: Toyota The new 2021 Toyota Supra was named Performance Vehicle of Texas in the Texas Auto Writers Association’s 2021 Auto Roundup. This is one of the most coveted awards…
Toyota Tacomas Are Ticketed More Than Any Other Trucks
The Toyota Tacoma is the most ticketed truck in America Tacoma drivers, Tacoma drivers, whatcha gonna do? Whatcha gonna do when they come for you? All right, now that I’ve…
Oh Look, Another Special-Edition Toyota 86
The new-generation Toyota 86 is quickly becoming a popular platform for special edition models. Germany, for instance, got the limited-edition “Tiger” Toyota GT86. North America got the rather awkwardly-named Toyota…
Human Rights Campaign Names Toyota a Best Place to Work for LGBT Equality
Toyota believes in equal rights for all of its employees Each year, the Human Rights Campaign (HRC) scrutinizes big companies to see how they fare when it comes to equality…
Toyota Corolla Hot Hatch Could Be Coming in 3 Years
Whenever a new hatchback is unveiled, the inevitable question follows: will there be a hot hatch variant? And such a question is even more poignant with a car like the…
Toyota and St. Bernard Project to Strengthen US Disaster Resilience
In the 10 years since Hurricane Katrina hit the Gulf Coast, numerous organizations have been working to rebuild homes in hard-hit New Orleans, Louisiana. One organization, the St. Bernard Project…
This Toyota Land Cruiser Has a Fridge for COVID Vaccines
Photo: Toyota Toyota collaborated with B-Medical Systems to develop a special version of the Land Cruiser 78 commercial SUV — one capable of delivering COVID-19 vaccines. As vaccine production and…
Toyota Wants to Improve Driver Safety by Using 'Guardian Angel' Artificial Intelligence
Gill Pratt, CEO of the Toyota Research Institute, has announced the Institute would spend $1 billion over the next five years to improve car safety by using artificial intelligence (AI)…
Toyota & Denny Hamlin Win Daytona 500
Photo: Toyota To win the Daytona 500 is arguably one of the most coveted achievements in NASCAR, and now Denny Hamlin has managed the feat twice at the wheel of…
2017 Toyota Prius Prime Overview
The 2017 Toyota Prius Prime is a plug-in hybrid version of the regular Toyota Prius, though it offers much more than just a new powertrain. With the addition of the…
Top 5 Discontinued Toyota Models: A Definitive List
All automakers have them: those models that seemed like a good idea at the time, but just didn’t make the cut when push came to shove. While some discontinued models…
Toyota Makes Safety Software Openly Available
Photo: Toyota Toyota announced it will make its Total Human Model for Safety software freely available starting January 2021. The automaker hopes this will help improve vehicle safety as well…
