Dyno Tests Show Supra is More Powerful Than Toyota Says
Photo: Toyota Toyota says the BMW-developed, twin-turbocharged 3.0-liter inline six-cylinder in the new Supra sports car makes 335 horsepower and 365 lb-ft of torque, but dyno testing by Car and…

Toyota Executives Earn Women in Manufacturing STEP Awards
Millie Marshall, the president of Toyota’s West Virginia powertrain plant. Toyota executives Millie Marshall and Susan Elkington will both be awarded with the Women in Manufacturing STEP (Science, Technology, Engineering,…

Toyota Reiterates Concerns Over No-Deal Brexit
Toyota has once again added its voice to warnings about the impact a no-deal Brexit would have on the UK’s automotive industry, stating that it may have to discontinue building…

Mitsubishi Outlander PHEV Stars in New Mini Docuseries
The Outlander PHEV Photo: Mitsubishi Motors Mitsubishi has partnered with Emergent Media to create a new show called “Soul Pursuits.” This mini docuseries is following the year-long journey that filmmaker…

Toyota to Create New Artificial Intelligence Research Company
Dr. Gill Pratt will head up the new Toyota Research Institute (TRI) As technology improves, companies across the world are scrambling to be among the first to develop the new…

Is a Toyota GM Merger Possible? Marchionne Sure Thinks So.
Fiat Chrysler Automobiles opened on Wall Street earlier this week, marking the official Fiat Chrysler Group merger, spearheaded by Sergio Marchionne. The merger made the newly formed Fiat Chrysler Automobiles…

2016 Prius is for Nerds, Hippies and Weirdos According to Latest Toyota Ads
If you’re going to make fun of a certain group in a commercial, you usually want to insult the group most unlike the one you’re trying to appeal to, like…

2013 Toyota RAV4 Overview
2013 Toyota RAV4 overview The Toyota RAV4 has been completely redesigned for the 2013 model year. 2013 Toyota RAV4 Exterior The first major change you’ll notice about the 2013 Toyota…

Toyota Research Institute Launches First Self-Driving Test Vehicle
Remember how, a few years ago, automakers agreed 2020 would be the year we start to see fully autonomous self-driving cars available at the dealership? Thanks to the hard work…

Toyota Wants Its Cars to Follow You on Social Media
It’s hard not to be concerned about the growing loss of privacy in today’s digital age. It almost seems as though everyone’s life is on display on Facebook, Twitter, Instagram,…

Baby Safety Month: Toyota and Cincinnati Children’s Buckle Up for Life Program
Safety technology in vehicles seems to get more and more complex on a daily basis. Not so for car seats; these days, most new vehicles are mandated to be equipped…

Updated Toyota Land Cruiser 70 Coming to Japan
Re-released Land Cruiser 70 Thirty years ago, Toyota released what would become one of Japan’s all-time favorite models: the Land Cruiser 70. Sales of the original Land Cruiser 70 lasted…

Toyota is Best Overall SUV/Truck Brand in 2021 CBB Awards
Photo: Toyota Canada If you’re a Canadian looking to buy a new car that will hold its value well, Toyota is a good place to start. In the 2021 Canadian…

Toyota Pledges $1 Million to Support Texans
Photo: Toyota Motor North America Toyota Motor North America has pledged $1 million in relief for victims of the winter storm that recently collapsed the Texas electrical grid and left…

[VIDEO] Toyota Yaris Hybrid Singalong Commercial
Toyota Yaris Hybrid Singalong Commercial: The Musical City It’s no secret that Toyota enjoys making quirky commercials for its vehicles. These ads are definitely memorable and unique, which leaves us…


