Toyota and DAYTONA Rising Project Partner for Speedway Reimagining
Bob Carter announces the Toyota and DAYTONA Rising partnership. On Thursday, February 6th, Toyota and Daytona International Speedway made an exciting announcement at the Chicago Auto Show: Toyota and DAYTONA Rising, a $400 million project aimed at redeveloping the world-renowned speedway, will form a partnership, making the Japanese automaker the very first Founding Partner of…
