The recently revealed 2017 Honda Ridgeline has several selling points, but the automaker seems to be particularly proud of the vehicle’s industry-first in-bed audio system, which allows drivers to keep listening to music even after they have left the cabin. When the pickup debuted in Detroit last month, Honda pitched the built-in bed speakers as…
Kia has revealed that the spokesman who has been tapped to help them in introducing the all-new K900 rear-wheel-drive luxury sedan to an unsuspecting audience…is Morpheus from The Matrix. We know, we know, it’s not really exactly what you’d call a current character, but Larry Fishburne’s all-seeing and all-knowing wise man is still an easily-recognizable…
Honda is going all out for this year’s Super Bowl: in addition to buying ad time to give the all-new 2017 CR-V it’s television debut, the automaker is also sponsoring a unique way for fans to make their own game day snacks without having to take a trip to the grocery store. Honda is teaming…
FCA followed up a “Manifesto” ad with a Super Bowl spot that mocked “Manifesto” ads By now, we’re all accustomed to seeing a number of common commercial types appear during the Super Bowl. One of the most common of these advertisements is the “Manifesto” from automakers. During these commercials, a speech is delivered by a…
“Is there anything more American than America?” That’s the somewhat head-scratching message that begins the Chrysler Super Bowl ad, “America’s Import,” whose perplexing rationale becomes a bit clearer one when realizes the speaker. The words, as well as the music, are provided by a true American original and arguably one of the most prolific songwriters…
The Super Bowl is one of the country’s biggest stages for television advertising as well as football, and Hyundai will once again play a leading role there. Hyundai, the official car and SUV of the NFL, will air two commercials for the 2019 Super Bowl, which will be held Feb. 3 in Atlanta and broadcast…
Acura announced early last month that it would be returning to the Super Bowl this year with an ad focusing “on the luxury automaker’s North American roots.” The one-minute commercial will air during the first quarter of Super Bowl 50 on February 7th, but you can watch the full thing in advance now: Car Shopping?…
Each year’s Super Bowl is the place for great new commercials–and my favorites are ones for new cars. While some can be thoughtful or moving, the most entertaining are the ads that go for laughs. Here are the eight funniest car commercials that debuted during past Super Bowl shows. My Favorite Laugh-Inducing Car Ads from…
Kia has enlisted Academy Award-winner Christopher Walken to promote the 2016 Kia Optima Kia is “Walken” away from the norm. How? do you ask? By appointing Christopher Walken as its newest celebrity spokesperson. The Academy Award-winning actor is the new narrator for two new Kia commercials that advertise the 2016 Kia Optima. As the narrator…
Photo: Lexus While the second Lexus Super Bowl ad, titled “Let’s Play”, may not have been popular with viewers, it plays off the RC name with remote controlled Lexus RC350’s and RC F’s drifting around before a real one joins the scene. The ad is certainly creative, but didn’t stand a chance compared to moving…
Like Kevin Hart, Hyundai has made a name for itself over recent years, building a loyal fan base eager for the latest material it has to offer. That’s why it’s fitting that comedian Kevin Hart is starring in one of Hyundai Motors’ four Super Bowl 50 ads running during the big game on February 7th. In…
Every year after the Super Bowl, millions of Americans argue feverishly over which commercial was the best. Now, thanks to YouTube, we can choose the best democratically. This year, that honor went to Nissan’s moving “With Dad” commercial. The video of the commercial, posted on February 1, has received over 22 million views. Prior to…
One of Jeep’s Super Bowl commercial looks at the brand’s global presence For many people, the Super Bowl is about more than just football—it’s also about some great commercials. While some companies go all out with almost $5 million in advertising spend on hilarious commercials, others look to appeal to everyone’s sentimental side—like Jeep. The Jeep…
During Super Bowl XLIX, Nissan aired its first Super Bowl ad in a decade, titled “With Dad.” The 90-second spot covered the challenges of being a race car driver and a father to the backdrop of Harry Chapin’s famous “Cat’s In The Cradle” song, and revealed two new Nissan cars: the 2016 Maxima and the…
No Pizza Left Behind Photo: Seth Werkhelser via Flickr According to a press release issued by Mitsubishi Motors North America on Tuesday, Mitsubishi will be running a marketing campaign online where they give a Boston pizza delivery guy a 2015 Mitsubishi Outlander to use during the big game and produce a short film about delivering…
During the Nissan #withdad Super Bowl commercial, the Nissan GT-R LM NISMO was revealed. This race car is different from the others in the LM P1 class in many ways. Perhaps the most noticeable feature is that long nose, which houses a front-mid-mounted twin-turbo 3.0-liter V6 engine. In fact, it’s the first front-mid-mounted engined LM…
Kia has released its newest Super Bowl commercial, and it doesn’t just star Christopher Walken—it also stars a nice pair of bright, polka-dotted socks. I promise the socks make sense once you actually watch the 90-second spot. Kia’s Super Bowl ad is actually quite inspired. The Korean carmaker is continually looking to set the Optima…
The MVP of Super Bowl 50 has already been determined: the 2017 Hyundai Elantra. As the star of four commercials to air during February 7th‘s big game, the next-generation compact sedan will be at the front of Hyundai’s lineup all evening. One of the ads running during the Broncos-Panthers showdown (specifically in the first quarter) depicts…
2015 Mitsubishi Outlander GT As we reported earlier, Mitsubishi announced that it was going to give a pizza delivery guy in Boston a 2015 Outlander to deliver pizzas during Super Bowl XLIX. The automaker was serious, and the result was pretty awesome. In this social media promotion titled #ProtectThePie, Mitsubishi teamed up with DaCoopas Pizza &…
As the official automotive sponsor of the NFL, Hyundai Motors has not one, not two, but four commercials it’s premiering during this Sunday’s Super Bowl 50. The automaker has already revealed three of those TV spots, which include “Ryanville” (starring Ryan Reynolds) and “First Date” (starring Kevin Hart). Hyundai has now released its fourth TV ad, one…
Jeep’s 2015 Super Bowl ad, “Beautiful Lands,” takes the Renegade all over the world, including Cervinia, Italy. It’s no secret that the Super Bowl is an advertising gold mine for companies that offer products and services in the United States. Of course, to access that gold mine, companies have to be willing to shell out…
Continuing the apparent “dad” theme of 2015 Super Bowl commercials, Toyota featured an ad portraying the relationship between Team Toyota athlete-slash-Paralympic medalist, Amy Purdy, and her beloved father. Purdy has been a Toyota ambassador since 2012, when she and 18 other snowboarders joined Team Toyota, and since then has helped raise both money and awareness…
Randy cows from last year’s Chevy Silverado Super Bowl commercial, “Romance” Chevrolet and Bengals head coach, Marvin Lewis, have something in common now: a strong aversion to the Super Bowl. The American automaker said Monday at the 2015 North American International Auto Show that there would be no Chevy Super Bowl commercials aired during this year’s…
If you saw the Furious 7 trailer during the Super Bowl and are dying to know what that weird car was at the end, we’ve got you covered. This seventh Fast & Furious movie is a special one, indeed, since Paul Walker was tragically killed before filming was completed. If you haven’t seen the trailer…
2015 Silverado HD This year’s Super Bowl is missing something. Sure, it’s got seahawks and broncos and pigskins (oh, my), but those animals don’t truly get at the meat of things. That’s where the cows and their beloved bull come in, in the all-new 2015 Chevy Silverado HD Super Bowl ad, which will premiere during—you…
Couric and Gumbel exchange witty banter marveling at the electric i3 Photo: BMW USA At a time when many automakers are sitting out this round of highly-anticipated Super Bowl commercials, BMW has already shown confidence in this year’s ad by debuting it a week early. Those looking forward to seeing what the brand has in store…
A still from the new Mercedes-Benz Super Bowl ad that will air during the game’s fourth quarter After weeks of hype featuring NFL legend Jerry Rice, the Mercedes-Benz Super Bowl commercial for the Mercedes-AMG GT is finally here. “Fable” features the much-touted (by Mercedes, at least) matchup between the tortoise and the hare, who are…
Disney’s Muppets and Toyota are teaming up for one awesome ride to Super Bowl XLVIII. Toyota is teaming up with Disney’s Muppets to promote the launch of the all-new 2014 Toyota Highlander as well as the release of the Muppets’ newest movie, Muppets Most Wanted. Disney’s Muppets will hit the road with former NFL player-turned-actor,…
Still from the teaser video for Danica Patrick’s Coke Super Bowl commercial GoDaddy is a terrible company that makes terrible commercials, usually of the un-ironically sexist variety. This year, GoDaddy tried to distance itself from that sexism with a different kind of terribleness, in an ad that parodied Budweiser’s sappy “Puppy Love” commercial from last…
Photo: Toyota | YouTube “I watch the game for the snacks and the commercials,” Cobie Smulders says about the Super Bowl. But when the San Francisco 49ers faced off against the Kansas City Chiefs, Smulders had transcended simply watching the commercials. Instead, she was featured in a Toyota Super Bowl ad behind the wheel of…
From left: Sean Bratches (Commercial Director), Chase Carey (CEO and Chairman of Liberty Media), and Ross Brawn (Sporting Director) Formula One is now owned for the first time in its history by Americans, and so it may come as no surprise that the new people in charge have been all about turning up the entertainment…
Stuck in traffic and lamenting the uselessness of existing? Ford understands, and it wants to help This coming Sunday, a bunch of people are going to watch a football game. You might be one of them. But you might not be—you may choose instead to do something more productive with your time like read a…
Chris Mertin and James Corden rolling to San Francisco in gas station style We’re only a few short hours from the beginning of Super Bowl 50, and Coldplay is set to perform at the famed halftime show. If The Late Late Show with James Corden‘s latest episode of Carpool Karaoke is to be believed, CBS and the…
Amy Purdy shows that anything is possible in this year’s Toyota Super Bowl Commercial It’s less than a week until Super Bowl Sunday, and advertisers are gearing up for what’s sure to be a series of exciting commercial breaks. BMW has already prematurely shot its wad by revealing its Super Bowl commercial ahead of schedule,…
It’s too early to know for sure which teams will be in the Super Bowl, but we can already say for certain that the big game will feature the television debut of the completely redesigned and reengineered 2017 Honda CR-V. The automaker has announced that the all-new CR-V model will be featured in a commercial…
Buick’s new commercial starring NFL player Cam Newton and supermodel Miranda Kerr will air during the first quarter of this year’s Super Bowl Photo: © General Motors The rumors that NFL player Cam Newton and supermodel Miranda Kerr would be starring in this year’s Super Bowl commercial for Buick turned out to be true. Buick…
Bryant Gumbel and Katie Couric look pretty apprehensive about a lack of BMW commercials during the Super Bowl With less than a month left until Super Bowl LI, many sports fans are currently pondering which teams will advance through the playoffs. However, many viewers are eagerly waiting to learn more about which brands will have…
Kia is focusing on small town football this year In recent years, Kia has lost its taste for spending millions on 30- and 60-second spots during football’s biggest game of the season. Rather than airing a clever Super Bowl commercial starring the hottest celebrities or latching onto everyone’s nostalgia to sell something, the Korean automaker…
GMC is the Official Vehicle of the NFL Are you ready for some football? If you watched yesterday’s Pro Bowl, the answer is an emphatic yes—the first non-conferenced all-star exhibition was the most competitive and fun to watch in years (not to mention the closest-contested game in three decades). Where Pro Bowl week has generally…
The 2014 Callaway Corvette Callaway Cars unveiled its production prototype 2014 Callaway Corvette late last month at the NCM Bash at the National Corvette Museum in Bowling Green, Kentucky. The supercharged LT1 managed at least 620 horsepower and 600 lb-ft of torque during testing, but there are no official numbers yet from Callaway for the…
The beginning of the year is an exciting time for gearheads, not just because of auto show season being in full swing, but also because of the awards being handed out to automakers left and right. This is when the best of the best are recognized in the auto market, and it’s the perfect time…
The 2015 Corvette Z06 engines will be manufactured at the Tonawanda plant in New York and the Performance Build Center in Kentucky. GM Authority is reporting that both the Tonawanda plant and the Bowling Green Performance Build Center will be responsible for building the 2015 Corvette Z06 engines (for both the Z06 and Z06 Convertible)….
Two-sport legend Bo Jackson is remembered as one of the greatest pure athletes in the history of both Major League Baseball and the National Football League. And part of the mythology that surrounds the iconic running back comes from the fact that his character in the 1980s video game Tecmo Bowl was so unstoppable, that…
The Washington Huskies will be facing off against the Boise State Broncos… Kia is trying to shake things up for the Super Bowl this… Hyundai Motor America is hoping to boost its game-day visibility by sponsoring… You’ve probably seen videos before of people teaming up for the ultimate… For those of us who aren’t too…
There is no telling what will happen when it comes to The Muppets, and that becomes even more apparent when someone gets the bright idea to put them behind the wheel of a moving vehicle. In the follow-up ad to the popular Super Bowl commercial that starred everyone’s favorite fuzzy troupe and actor Terry Crews,…
Mazda released details on the 2017 Mazda3 this month to coincide with… Say what you will about his performance in the Super Bowl, but… What’s New for the 2014 Mazda MAZDA3 4-Door The 2014 MAZDA3 is… The first ad has surfaced for the all-new 2014 Mazda3, giving drivers…
In observance of World Cancer Day, February 4th, The News Wheel decided… Chevy has released its newest commercial, “Maddie,” and you better prepare for… Last Tuesday, more than 1 million people turned their Facebook profiles purple… Since the Broncos didn’t make last night’s Super Bowl too exciting to… World Cancer Day is February 4th, and…
The engine is so ridiculously large and powerful that it has transported my brain back to a pre-adult state.… During Super Bowl LV, Cadillac gave us our first good look at the Cadillac Lyriq EV and introduced us to the son of Edward Scissorhands.…
Today’s buyers pay about $75,000 for a new RV, and almost nine out of 10 buyers purchase… A new survey by the RV Industry Association shows that millennials are… After GMC introduced its new Hummer EV in a Super Bowl advertisement,… Although boomers seem to have cornered the market on collecting, driving, and… There’s no…
The 2019 Kia Niro EV now has a price tag — one… Kia debuted its biggest-ever vehicle last week for the media, handing the… Kia is trying to shake things up for the Super Bowl this… We got our first glimpse of Kia’s SP2i, a completely new compact… We know we’ve been writing a lot…
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