When you’re watching the Super Bowl, the type of commercials you expect would be the kind that make you laugh without making you think too much. During the halftime of Super Bowl XLVIII, Jeep decided to do the unexpected and asked millions of viewers a very difficult question with their advertising for the all-new 2014…
Thursday night’s Steelers-Patriots matchup marked the kickoff of the 2015 NFL season, which will culminate in Super Bowl 50 on February 7th, 2016. Thanks to our country’s love affair with televised football, the game also marked the unofficial kickoff of the 2015 car commercial season, a period which will also culminate in this year’s Super Bowl. Chevrolet…
In February, CBS charged a record $5.25 million for a 30-second commercial during Super Bowl LII. Brands like Pepsi, M&M’s, Bud Light, and Amazon all spent ungodly amounts of money to showcase their products to beer-filled, football-watching Americans. But instead of hiring a celebrity to drive one of its cars and talk about how awesome…
Bill Murray in the Jeep Gladiator Photo: FCA During Super Bowl LIV, Jeep debuted its “Groundhog Day” commercial, which is a twist on the 1993 film of the same name. After quickly becoming the most viewed Big Game commercial on social media, it now has earned an Emmy nomination for Outstanding Commercial. Advanced Technology Offerings:…
“I watch the game for the snacks and the commercials,” Cobie Smulders says about the Super Bowl. But when the San Francisco 49ers faced off against the Kansas City Chiefs, Smulders had transcended simply watching the commercials. Instead, she was featured in a Toyota Super Bowl ad behind the wheel of the all-new 2020 Toyota…
The 2015 Chrysler 200 wowed us when it made its world debut back at the 2014 North American International Auto Show, and Chrysler assured that its midsized sedan would be on the forefront of the American consciousness in early 2014 when it aired a Super Bowl commercial starring Bob Dylan. As the late June release…
A lot of exciting news came from Hyundai‘s press conference this morning at the 2018 Chicago Auto Show. In addition to announcing the expansion of the Hyundai Shoppers Assurance program nationwide and the promotion of the brand’s non-profit Hyundai Hope on Wheels (which was featured in a recent Super Bowl commercial), Chief Marketing Officer Dean Evans…
The Sobotka family is reunited in the new Toyota Prius Any sane person who made the smart decision to watch the HBO series The Wire was probably on the edge of their seats during last night’s Super Bowl 50, as the TV show’s Sobotka family were reunited in a commercial starring the Toyota Prius in…
This month has been disappointing for The News Wheel‘s resident Carpool Karaoke expert. After a huge batch of videos surrounding the Grammy Awards and the Super Bowl last month, there was nothing for me to write about from the set of The Late Late Show With James Corden. This week, though, Corden finally delivered with an…
Earlier this month, Audi rolled out a 60-second spot for the Super Bowl entitled “Daughter” that told the story of a girl soapbox derby driver on her way to victory, and featured her father in a voiceover wondering what he would tell her about unequal pay in this country. Created by Aoife McArdle, an award-winning…
Every sport has its grand event. For football, it’s the Super Bowl. In baseball, it’s the World Series. When it comes to NASCAR, the Great American Race at the Daytona International Speedway takes the cake. Daytona kicks off every racing season with a field of 40 cars racing 500 miles at top speeds of 210…
Every sport has its grand event. For football, it’s the Super Bowl. In baseball, it’s the World Series. When it comes to NASCAR, the Great American Race at the Daytona International Speedway takes the cake. Daytona kicks off every racing season with a field of 40 cars racing 500 miles at top speeds of 210…
Hummer fans will have to wait a bit longer to learn more about its electric makeover Photo: General Motors As 2020 continues, the list of auto industry delays and cancelations continues to grow. Concerns related to the COVID-19 pandemic have pushed a number of reveals and production timelines back, and it looks like this trend…
Mercedes-Benz CLA-Class History The Mercedes-Benz CLA-Class is a compact four-door luxury sedan, based on the platform of the Mercedes-Benz W176 A-Class and W246 B-Class compact sedans. The aerodynamic profile is not only eye-catching, but has the lowest amount of drag in the entire industry. Early History The CLA-Class was introduced on the auto show circuit…
In 1963, Chevy released one of the best ads of all time: a delightfully odd spot called ¡Chevrolet Olé!, which features that time’s interpretation of rap.… Buick’s “Mistaken Identity” was the most viewed car commercial of 2019, despite the fact that the automaker spent just over half what competitors did.… In the last 20 years,…
There was already plenty enough reason to be excited about the Infiniti Q50 Eau Rouge concept when we got our first look at it during the 2014 North American International Auto Show, and then again when we heard that engine roaring for the first time at Geneva. The only thing left to do was to…
As you may know, Kia has a history of giving back to its local community as well as nationally to various organizations. The “Accelerate the Good” campaign started years ago and is still running strong, with Kia’s latest charitable endeavor arriving in the form of a $1.8 million donation. Kia’s Going Green: Check out the…
To stir up excitement about the next generation of the popular Elantra… Hyundai’s striving to appeal to all types of sports fans through its… Looking for a new car this summer? Before you go browsing the… THIS GIVEAWAY HAS CLOSED If you’re a fan of feminine topics and news… Much like Edward Cullen, Twilight just won’t…
Imagine this, but bigger, fancier, and once driven by Tom Brady Photo: Cadillac Have you ever woken up with a sudden urge to own a celebrity’s vehicle? Sure, who hasn’t? It’s a chance to feel closer to our heroes, and an excellent conversation starter during road trips. It’s not often that an opportunity to actually…
Even if HondaLink is a good system, it will never be as good as the smartphone tech developed by Apple or Google… A next-generation lithium-ion battery capable of 620 miles of range has been revealed to be due in 2026, followed by solid-state batteries with 900 miles of range… Ford is not alone in raising…
Who doesn’t love the opportunity to try and win a new car?… To stir up excitement about the next generation of the popular Elantra… GIVEAWAY HAS CLOSED. If you’re pumped for football season but need a vehicle… Hyundai Motor America has returned to the college football scene this year… What’s better than owning a Chevrolet pickup…
Toyota RAV4 History When the Toyota RAV4 was introduced in 1994, it was the first and only compact crossover on the market, providing the Japanese carmaker with a leg up on the competition. Today, the RAV4 continues to lead the compact crossover segment, providing consumers with the room and fuel efficiency they are looking for….
Actress and singer Dinah Shore popularized the Chevy jingle Today, Chevrolet is known for its “Real People, Not Actors” commercials that flood televisions, promoting the bow-tie brand and the many awards its lineup of vehicles has won. But back in the 1950s, television viewers were singing along to a catchy tune called “See the U.S.A….
GM Hummer logo Photo: Russ London under CC BY-SA 2.5 General Motors recently announced its all-new electric Hummer pickup as one of its many upcoming electric models. Much about the vehicle has been kept secret, but GMC has announced that its first all-electric truck will have impressive performance. Another Old Favorite With a New Design:…
Those who aren’t part of the world of golf probably haven’t heard… If the rousing sales numbers for the 2015 Genesis weren’t enough to… Safety is no longer an option in vehicles. With safety regulations getting… During last week’s premiere of Legends on TNT, starring the perpetually-expendable Sean Bean,… For 2015, the ever-popular Genesis coupe will…
Just in case you might have missed it, there’s a big sports… In anticipation of the PyeongChang 2018 Winter Olympic Games, which are taking… In the crowd of crossover SUVs, the Hyundai Tuscon may not stand… No other superhero exemplifies the innovation, engineering prowess, and confidence striven for… In many ways, vehicles are like poetry…
When it comes to safe driving, there is plenty we can do in order to avoid an accident including obeying speed limits, staying focused, and driving defensively. Did you also know that certain days of the year, produce more drunk drivers, and are therefore more dangerous days for driving? Here is a list of the…
To promote his new show, “Peyton’s Places,” Peyton Manning starred alongside Brett… Hyundai Motor America is hoping to boost its game-day visibility by sponsoring… Hyundai loves football and the sport’s fans. If you haven’t learned that by… Football season is here! As the NFL officially kicks off this weekend, Hyundai… Being an Uber driver can be quite…
Spike Feresten, whose “Car Matchmaker” returns for a third season on Esquire this Wednesday night Although he hosted Talkshow with Spike Feresten for three years on Fox, Spike Feresten made his biggest contributions to the entertainment industry while working behind the camera. As a television comedy writer, Spike has few equals, with a resume that…
Hyundai has added yet another new trim level for its Elantra compact… We’ve been waiting for news on the release of the 2017 Hyundai… Back in July, Hyundai announced that it would be releasing a Sport… We’ve finally passed Labor Day, and the first NFL game of the… For the 2017 model year, the popular…
Everywhere you looked at the Chicago Auto Show, there were rows of beautiful news cars of every shape and size. Every automaker brought their A-game to the Windy City, showing off their lineups of latest cars, trucks, and SUVs. As an automaker who rarely disappoints, Hyundai had its booth at the 2017 Chicago Auto Show…
Hot on the heels of the GMC Hummer EV and the Chevrolet… The first round of voting for the prestigious North American Truck of… It seems like the GMC Hummer EV just keeps getting more and… GM may be able to topple Tesla in the EV market by doing what it’s already doing.… Following the…
Welcome once again to a somewhat belated edition of In the Rearview, where we bring you some of the top automotive news of the past week (well, starting from the Friday before last, for this one). First off, it seems Martha Stewart is a little bit country, and a little bit arts and crafts, as…
It’s not uncommon for acclaimed actors to occasionally slum it in awful movies in exchange for a nice fat paycheck. One of the most famous examples is Michael Caine, who won his first Oscar for the 1986 film Hannah and Her Sisters, but couldn’t collect the award because he was busy filming Jaws 4: The…
The internet is a treasure trove of strange, delightful viral videos. I think some of them can be repurposed as car commercials.… As part of the rollout of the 2020 Outback, Subaru recently released a series of three heartfelt ads that highlight the Outback’s best features.… The goal of the campaign is to show the…
Could the platform for the Alfa Romeo Giulia be used for Future FCA vehicles? Fiat Chrysler Automobiles is investing a lot of time, energy, and money into relaunching the Alfa Romeo brand in the North American market. $2.7 billion has already been allocated toward the brand’s relaunch campaign, with another $2.68 billion set aside. Furthermore,…
Some OEMs are targeting young buyers with affordable prices on new models.… We’re not going to lie, it is a bit exciting when a… The 2016 Chevrolet Cruze Limited is a compact sedan with a starting… Ford is adding the new Figo Aspire to its lineup in India… Pope Francis is holding a raffle to…
The 2014 Geneva Motor Show is upon us, and automakers from the world over are trotting out their best and boldest for auto enthusiasts around the globe to see. Here’s a look at the 2014 Geneva Motor Show lineup for world and European debuts from some of the most prominent brands: Alfa Romeo The 4C…
Photo: Automotive Rhythms via CC For the past eight years, Cadillac has partnered with the Academy Awards. This includes exclusive events as well as TV spots during the show’s broadcast. For the ninth and current year of the partnership, we have yet to learn of any upcoming campaigns. However, Cadillac will host its annual Oscars…
It’s not uncommon for acclaimed actors to occasionally slum it in awful movies in exchange for a nice fat paycheck. One of the most famous examples is Michael Caine, who won his first Oscar for the 1986 film Hannah and Her Sisters, but couldn’t collect the award because he was busy filming Jaws 4: The…
Photo: Honda Hélio Castroneves today became the fourth-oldest driver to win the Indy 500 and joined an exclusive club of only four drivers to have won the prestigious race four times. We’d say he really liked the number four if he wasn’t so good at finishing first. Journey To 14: Honda’s Odyssey The Indy 500…
The announcement was made alongside news that Toyota CEO Akio Toyoda would skip Friday’s opening ceremony… When I am home every day with my kids trying to work… Jan has been a regular character in Toyota commercials for several years… Toyota has launched a new ad campaign featuring four new TV and… Toyota Jan, depicted…
If you have an internet connection and eyes, you might have noticed some interesting new commercials from Toyota. The Japanese automaker is promoting the 2015 Sienna hard, which means rebranding it from boring “minivan” to ultra-cool “Swagger Wagon.” But slightly odd commercials are nothing new for Toyota, which has been using “weird” as a way…
The Jeep Wrangler Rubicon is an instantly recognizable vehicle thanks to its… Models proving to be capable and practical earned winning spots in this… SUVs are family-friendly models because they offer ample cabin space for your… The Best Midsize Off-Road truck of the year and the Best Heavy… In its first year of eligibility, the…
Buick has signed on Unbreakable Kimmy Schmidt star Ellie Kemper to help promote the release of its new 2016 Cascada convertible through a new, digital-only advertising campaign. Related Research: 2016 Buick Cascada trims and specs The campaign consists of a number of 30-second vignettes and a three-minute short film, all of which will feature both…
Lengthening its already impressive list of honors, the 2020 Hyundai Palisade now… The 2020 Hyundai Palisade recently racked up its second major award from… The all-new 2020 Hyundai Palisade just added to its enviable shelf of… Continuing their winning ways, the 2020 Hyundai Palisade and 2020 Hyundai Sonata… The all-new 2020 Hyundai Palisade just racked…
Chevrolet fled to the Cleve this past weekend to debut the 2015 Colorado Z71 Trail Boss edition at the 2015 Cleveland Auto Show. Combining the Colorado Z71’s off-road truck suspension package with additional appearance enhancements and a new set of tires, the Trail Boss Edition goes on sale this spring with a starting price of…
Hey, guys! Look out! There’s a rant a-comin’ this way! This morning, it was brought to my attention that something of an uproar emerged over the weekend as the result of a commercial for the 2014 Chevy Silverado High Country. The ad, which aired during Sunday’s NFL playoff games, drew the ire of at least…
How do you know Michael Strahan is a big deal? Here he is with Jubstin Beavers, Urrsher, Jubstin Beavers’ stupid hat, and Jubstin Beavers’ ridiculous dirt stache Photo Source: @MichaelStrahan/Twitter How do you know that yesterday’s launch of 2015 F-150 production in Dearborn was a big deal? Why, because former New York Giants defensive end…
GMC truly changed the game with the release of its newly electrified… Following the announcement of the all-new Hummer EV, a GMC engineer recently tweeted a photo teasing the SUV’s mysterious “Crab Mode.”… As 2020 continues, the list of auto industry delays and cancelations continues… After GMC introduced its new Hummer EV in a Super…
© 2024 | Thenewswheel.com | All rights reserved
