Toyota

Toyota Donates to Historically Black College and Universities

The recipients of 2015’s donation gather to receive their checks Each year, the US celebrates the birthday of civil rights activist Martin Luther King with a federal holiday on the…

The Toyota Effect Film Series Premieres at New York Film Festival Convergence

You probably don’t associate Toyota with film festivals, but the automaker debuted a short film series called The Toyota Effect at the New York Film Festival (NYFF) Convergence yesterday to…

Toyota Reveals Awesome Supra Sport Top Concept

Photo: Toyota The SEMA Show ended over a month ago, but that isn’t stopping Toyota from revealing more concepts. The automaker showed off four cool builds during its official SEMA…

How Toyota Studies Posture to Improve Vehicle Safety

Photo: Igor Starkov via CC With countless factors to consider, making a car safe isn’t easy. Automakers work hard to make the bodywork crumple in specific ways, to make the…

Toyota is Quietly Building a Racetrack in Texas

Given Toyota’s recent push toward more performance-oriented vehicles—see the redesigned Camry, the new Toyota 86, or the upcoming Supra and WRC-inspired Yaris hot hatch—it should come as no surprise to…

Toyota Cleans Up in IIHS Top Safety Pick Awards

The Sienna scored big in the IIHS Top Safety Pick awards 2014 was a pretty tough year when it came to auto safety, with more than 60.5 million vehicles being…

Performance Vehicle of Texas is the 2021 Toyota Supra

Photo: Toyota The new 2021 Toyota Supra was named Performance Vehicle of Texas in the Texas Auto Writers Association’s 2021 Auto Roundup. This is one of the most coveted awards…

Toyota Tacomas Are Ticketed More Than Any Other Trucks

The Toyota Tacoma is the most ticketed truck in America Tacoma drivers, Tacoma drivers, whatcha gonna do? Whatcha gonna do when they come for you? All right, now that I’ve…

Oh Look, Another Special-Edition Toyota 86

The new-generation Toyota 86 is quickly becoming a popular platform for special edition models. Germany, for instance, got the limited-edition “Tiger” Toyota GT86. North America got the rather awkwardly-named Toyota…

Human Rights Campaign Names Toyota a Best Place to Work for LGBT Equality

Toyota believes in equal rights for all of its employees Each year, the Human Rights Campaign (HRC) scrutinizes big companies to see how they fare when it comes to equality…

Toyota Corolla Hot Hatch Could Be Coming in 3 Years

Whenever a new hatchback is unveiled, the inevitable question follows: will there be a hot hatch variant? And such a question is even more poignant with a car like the…

Toyota and St. Bernard Project to Strengthen US Disaster Resilience

In the 10 years since Hurricane Katrina hit the Gulf Coast, numerous organizations have been working to rebuild homes in hard-hit New Orleans, Louisiana. One organization, the St. Bernard Project…

This Toyota Land Cruiser Has a Fridge for COVID Vaccines

Photo: Toyota Toyota collaborated with B-Medical Systems to develop a special version of the Land Cruiser 78 commercial SUV — one capable of delivering COVID-19 vaccines. As vaccine production and…

Toyota Wants to Improve Driver Safety by Using 'Guardian Angel' Artificial Intelligence

Gill Pratt, CEO of the Toyota Research Institute, has announced the Institute would spend $1 billion over the next five years to improve car safety by using artificial intelligence (AI)…

Toyota & Denny Hamlin Win Daytona 500

Photo: Toyota To win the Daytona 500 is arguably one of the most coveted achievements in NASCAR, and now Denny Hamlin has managed the feat twice at the wheel of…