Mazda Heads to Vegas for Second Year as iHeartRadio Music Festival Official Automotive Partner
Last year, Mazda decided to be the official automotive partner of the iHeartRadio Music Festival, and loved it so much that it decided to go for another round. As a result, in addition to the music, this weekend, starting tonight, September 23rd, and running through tomorrow, the 24th, Festival-goers can interact with the brand in […]
Lincoln is 2014 Automotive Partner for NSHMBA
The Lincoln Motor Company has been announced as the official Automotive Partner of the National Society of Hispanic MBAs (NSHMBA) for 2014. This means that Lincoln will be the co-lead at the 25th Annual Conference and Career Expo in Philadelphia, PA on September 24-27. The annual NSHMBA Conference & Career Expo gathers together students, professionals, […]
Hyundai Is the Official Automotive Partner of the Texas Rangers
Hyundai’s official sponsorship of the Texas Rangers baseball team began the other night when the team played Oakland. The partnership will last five years, ending with the 2018 season. Hyundai feels that the sponsorship makes sense: just as Texas Ranger fans are among the most loyal in the world of baseball, so too are Hyundai […]
Toyota to be the Official Automotive Partner of the 2015 Special Olympics World Games
Last week, reports announced that Toyota would be the official automotive partner of the 2015 Special Olympics World Games to be held in Los Angeles, California beginning July 25, 2015. Through this partnership, Toyota will aim to highlight the unique spirit of the World Games in order to demonstrate to the public their importance. Included […]
Kia Motors Named Official Automotive Partner of Segerstrom Center for the Arts
Kia Motors America today announced that it is now the Official Automotive Partner of Segerstrom Center for the Arts. This multi-year sponsorship will prominently feature the all-new Kia K900 rear drive luxury sedan. The Segerstrom Center for the Arts welcomes 600,000 visitors annually for its music, dance, and theatre productions in Southern California. As Official […]
Toyota: Exclusive Automotive Partner of the San Francisco 49ers
Californian drivers can’t get enough of Toyota hybrids, and now it looks like Californian sports fans will be seeing the Japanese automaker in more places than just on the roads. The Northern California Toyota Dealers Association recently announced a new partnership with the San Francisco 49ers, making the Japanese automaker the exclusive automotive partner not […]
Audi Partners with Cerence Inc. to Create New AI Voice Assistance
A growing aspect of automotive design is the use of artificial intelligence. This developing technology allows drivers to interact with various systems and features in their vehicles like never before, and each new model year brings new innovations in the field. One of the most exciting applications of this tech is in a new kind […]
Ford, McDonald’s Partnership Built on Canadian Innovation
Ford announced a new partnership with McDonald’s in December that sees the former using the latter’s coffee chaff to make vehicle components like headlamp housings. And while the partnership pairs two quintessentially American brands, the technology behind the innovative approach comes straight outta Canada. The idea to use coffee bean skins comes from the University […]
GM and LG Partner to Build EV Batteries
GM is ready to ramp up its EV production in a huge way, and the corporation has partnered with LG Chem to build cutting-edge batteries.
Ford SA Helping Establish Tshwane Automotive Special Economic Zone
Ford Motor Company of Southern Africa is teaming with government entities to help establish the Tshwane Automotive Special Economic Zone near its Silverton Vehicle Assembly Plant in Pretoria. The new venture was announced earlier this month by South African President Cyril Ramaphosa and aims to create jobs and opportunity in the region. According to Managing […]
Toyota and Subaru Strengthen Partnership
This comes about a month after Toyota announced the purchase of a five percent stake in Suzuki, yet another tie-up that illustrates how car companies are scrambling to improve economic efficiency as they build new mobility services and electrified vehicles. “In this once-in-a-century period of profound transformation, by strengthening their bonds and aligning their capabilities, […]
GMC Served as Official Automotive Sponsor of UFC 242
If you watched UFC 242: Khabib vs. Poirier earlier this month, you got your money’s worth with plenty of action (and, unlike Khabib Nurmagomedov’s last fight, a notable dearth of folks jumping into the cage). You may have also noticed that the GMC Sierra AT4 was getting pushed as a comparable heavy hitter to the […]
Uber and Volvo Partnered to Present a Production-Ready Self-Driving Vehicle
Autonomous driving is always an interesting subject to explore, whether it’s the technology behind self-driving vehicles or the concerns around safety. Many automakers are vying for the top spot when it comes to “who to trust” with this innovative tech. To get a step ahead of its competition, Volvo recently partnered with Uber to present […]
3 Ways to Help Your Online Automotive Business
Even though everyone uses the internet to buy items, there is always a tiny amount of distrust. You’re not in the physical store to try out the item and it may not arrive as you had it in your mind. The shirt may be a size too small, the laptop screen could have cracked during […]
FCA Joins Partnership to Offer Charging Stations for New Electric Vehicles
With the release of the plug-in hybrid Jeep Renegade and full-electric Fiat 500 on the horizon, Fiat Chrysler Automobiles is partnering with Enel and Engie to develop charging stations for these new electric vehicles. Learn More: The new electric Jeep model What the partnership entails In June of 2018, FCA revealed its plan to release […]
Ford, Autonomic Expand Partnership with Amazon Web Services
Ford and Autonomic, a wholly owned subsidiary of Ford Smart Mobility, have both agreed to multi-year deals with Amazon Web Services that will lead to growth in cloud connectivity and connected car app development. Autonomic is the developer of the Transportation Mobility Cloud, and the deal will see that leading platform powered by AWS in […]
5 Must-Read Leadership Books by Automotive Industry Experts
No matter what industry you’re in, you can learn a lot from the experiences and advice of veterans of the automotive industry. Manufacturing CEOs and influential designers learn many lessons over the years about successful leadership, which some of them share to interested readers in self-penned publications. If you want to learn lessons from the […]
Another Amazon Partnership: Charging Solutions for Electric Kia Vehicles
Let’s be real — Jeff Bezos likes money. The Amazon founder, chairman, CEO, and President (that’s a lot of titles…) is estimated to be worth $145.3 billion. While Bezos has initiated other ventures like Blue Origin, a human spaceflight startup, Amazon is by far his biggest and most profitable accomplishment. The online retailer came to […]